Feeds

Vodafone throws cash at Cricket betting and loyalty card apps

Clicks compo results are in

Providing a secure and efficient Helpdesk

Vodafone has awarded £100,000 to Cardmobili, with Roulette Cricket getting £50,000, as the most innovative mobile startups identified by the operator's Clicks competition.

Roulette Cricket is a British effort, and involves betting toy money on the direction of the next boundary strike in a live game of cricket, while being advertised at. Cardmobili comes from Portugal and keeps track of the users' loyalty cards so they don't have to be carried to be used.

Innovative start ups, both launched and about to launch, were invited to submit their entries in July, and 159 of them did. Both the winners fall into the "already launched" category, and their success in building a workable business model was a factor in the judging. The 159 entrants whittled down by panels of judges and a public vote, down to the final two who share the prize money.

Cardmobili plans to spend the cash promoting its service, while Roulette Cricket reckons £50K will fund it taking the concept into football, golf and sailing - we're assuming that refers to the concept of trivial games related to live sports, rather than the more-specific prediction of boundary strikes. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Same old iPad? NO. The new 'soft SIMs' are BIG NEWS
AppleSIM 'ware to allow quick switch of carriers
Arab States make play for greater government control of the internet
Nerds told to get lost in last-minute power grab bid at UN meeting
Brits: Google, can you scrape 60k pages from web, pleeease
Hey, c'mon Choc Factory, it's our 'right to be forgotten'
Of COURSE Stephen Elop's to blame for Nokia woes, says author
'Google did have some unique propositions for Nokia'
It's even GRIMMER up North after MEGA SKY BROADBAND OUTAGE
By 'eck! Eccles cake production thrown into jeopardy
Mobile coverage on trains really is pants
You thought it was just *insert your provider here*, but now we have numbers
Don't mess with Texas ('cos it's getting Google Fiber and you're not)
A bit late, but company says 1Gbps Austin network almost ready to compete with AT&T
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.