Feeds

Google mounts attack on penis-pill pushers

One minion at a time

Beginner's guide to SSL certificates

Google says it has mounted a legal offensive against website operators who use its ad services to hawk penis-enlargement pills and other prescription drugs to people in the US without a license.

In a federal lawsuit filed on Tuesday, the search behemoth accused the owners of two websites of intentionally bypassing prohibitions preventing unlicensed online pharmacies from selling drugs through its AdWords program. According to the complaint (PDF), the advertisers used a variety of tricks to evade technical restrictions designed to enforce the policy.

In a never-ending game of cat and mouse, the advertisers have responded by bidding on words with minor misspellings of the forbidden terms, such as “sildennafil” instead of Sildenafil. As searches like this one show, such techniques continue to ensure that Google pumps out a huge number of ads that are illegal in the US.

“In recent years, we have noticed a marked increase in the number of rogue pharmacies, as well [as] an increasing sophistication in their methods,” Michael Zwibelman, Google's litigation counsel, blogged here. “This has meant that despite our best efforts – from extensive verification procedures, to automated keyword blocking, to changing our ads policies – a small percentage of pharma ads from these rogue companies is is still appearing on Google.”

He goes on to cast the lawsuit as a “serious deterrent” to anyone trying to circumvent the rules, but one has to wonder.

So far the complaint names a single individual, one Omar Jackman, owner of 4rx-online.com. Reached on Wednesday, he told The Register he advertised prescription drugs on Google for only about three weeks as an affiliate of a much bigger website called 4rx.com. When Google sent him an email demanding he stop running the ads in May or June, he complied, he said.

“To be honest i didn't know you couldn't do that until I saw the warning,” he said. “They issued a warning and I stopped immediately.”

Jackman said his entire take for the campaign was about $40, which he claims was paid to him through PayPal.

The account suggests that Google is going after the lowest level offenders, the narcotics equivalent of the corner dealer selling nickle bags.

The complaint concedes that “the combination of possible misspellings of drug terms is virtually limitless.” And as far as we can tell, so too is the supply of affiliate marketers. Zwibelman's blog post said the complaint will be amended as more offenders are identified. But unless it is updated to name the kingpins, it's likely going to be an exercise in futility. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
SMASH the Bash bug! Apple and Red Hat scramble for patch batches
'Applying multiple security updates is extremely difficult'
Apple's new iPhone 6 vulnerable to last year's TouchID fingerprint hack
But unsophisticated thieves need not attempt this trick
Hackers thrash Bash Shellshock bug: World races to cover hole
Update your gear now to avoid early attacks hitting the web
Oracle SHELLSHOCKER - data titan lists unpatchables
Database kingpin lists 32 products that can't be patched (yet) as GNU fixes second vuln
Who.is does the Harlem Shake
Blame it on LOLing XSS terroristas
Researchers tell black hats: 'YOU'RE SOOO PREDICTABLE'
Want to register that domain? We're way ahead of you.
Stunned by Shellshock Bash bug? Patch all you can – or be punished
UK data watchdog rolls up its sleeves, polishes truncheon
Ello? ello? ello?: Facebook challenger in DDoS KNOCKOUT
Gets back up again after half an hour though
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.