Advantages vs. disadvantages

ADVANTAGES:

I can save the 10 seconds it takes to pick-up the charger plug and plug it into the socket on my phone.

DISADVANTAGES:

It will cost more for no additional device functionality.

Inductive charging automatically means no "energy star"

My iPod automatically charges anyway when I put it in the dock on my HiFi.

The £0.50 USB cable I use to charge my phone at work will now be a £?? mat and always take up desk space*

The £0.50 car cable I use to charge my phone in the car will now be a £?? mat and the phone will slide off it on roundabouts*

* OK so I could still use a cable to charge at work and in the car, but if I use a cable then, what's the point?

Come back when it can charge anywhere in my house and I'll give you my money.

Pointless

How are you supposed to use the phone whilst it is charging?

Hold the phone and the matt to you face?

I can see a product like this being useful in a kitchen environment, where you could place the electronic equipment on a work surface without the wires. But I cannot see one advantage to using it with mobile phones.

Neat concept - bad idea

Inductive charging is slow, uses more energy, and radiates heat and EMI radiation. It's nothing new. Years ago, they tried using inductive radiation on a stove top. It didn't catch on then either.