Feeds

Apple livestreaming heralds Jobs-to-fanboi brain-linking

Cupertino's chilling plan to sideline journos, bloggers

  • alert
  • submit to reddit

Gartner critical capabilities for enterprise endpoint backup

Apple's live streaming of its latest revolutionary product launch today is a dry run for the Mac maker's massive server farm which will eventually allow Steve Jobs to bypass mainstream media and download news directly to fanbois' brains.

That is roughly what Cultofmac has claimed ahead of today's launch in San Francisco of a tranche of new Apple products, which is thought to include upgraded Apple TV and a program download service.

The site's source said: “The goal is to monitor traffic load and quality." The jobscast is only available on Apple platforms.

This is a perfect way to test Apple's billion buck datacentre in North Carolina, which is five times the size of any of its existing centres. Such a site would come in handy for a firm looking to stream media to portable devices or offer video on demand.

Or to directly control its acolytes.

Cultofmac also reports that some see the livecast as a way for Jobs to cut livebloggers off at the knees, after his most recent keynote in June ran into problems as audience members sucked up the available wireless bandwidth, and, in some cases, insisted on seeing things from their own perspective.

The logical conclusion is that eventually Apple will deliver Jobs' thoughts directly into Mac fans' brains, via North Carolina and other yet to be built hubs. Of course, this service will only be available to avowed Mac fans who've been pre-chipped at their local Apple store. Windows users, and anyone else Jobs doesn't like, will have to wait three months for a no-comment. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
The Return of BSOD: Does ANYONE trust Microsoft patches?
Sysadmins, you're either fighting fires or seen as incompetents now
Microsoft: Azure isn't ready for biz-critical apps … yet
Microsoft will move its own IT to the cloud to avoid $200m server bill
US regulators OK sale of IBM's x86 server biz to Lenovo
Now all that remains is for gov't offices to ban the boxes
Flash could be CHEAPER than SAS DISK? Come off it, NetApp
Stats analysis reckons we'll hit that point in just three years
Oracle reveals 32-core, 10 BEEELLION-transistor SPARC M7
New chip scales to 1024 cores, 8192 threads 64 TB RAM, at speeds over 3.6GHz
Object storage bods Exablox: RAID is dead, baby. RAID is dead
Bring your own disks to its object appliances
Nimble's latest mutants GORGE themselves on unlucky forerunners
Crossing Sandy Bridges without stopping for breath
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.