Ads watchdog: PS3 graphics 'discernibly' better than Xbox
When it comes to graphics, at least
The Advertising Standards Authority (ASA) this week announced that the PS3 produces better quality pictures that the Xbox 360 - at least in Final Fantasy XIII.
The conclusion follows a complaint from a punter which alleged that an HD-broadcast ad for Final Fantasy XIII on the Xbox 360 was misleading because developer Square Enix's production company had used footage from the PS3 version of the game.
Said the ASA: "We tested the two games, on screens with an identical set up, and ran them alongside one another. We noted that there was a discernable difference in the picture quality of the two: the PS3 image in video sequences appeared sharper and colours were more vivid than those of the Xbox 360."
The watchdog went on: "Because the ad promoted the game on the Xbox 360 platform, it should have featured footage derived from that console. Because it did not, and because we considered that the use of PS3 footage in the ad exaggerated the quality of the footage available on the Xbox 360, albeit marginally, we concluded the ad was misleading." ®