Feeds

Google drops cash on virtual currency firm Jambool

Yet another wink at Web2.0 wench

Remote control for virtualized desktops

Google has bought a virtual currency software firm as part of its latest effort to build a Web 2.0 empire by scooping up social networking outfits.

Jambool confirmed on Friday that it had joined “the Google family”. However, financial terms of the deal were kept quiet.

The company started life as a social collaboration platform in 2006. A year later it began building applications on social networks that allowed the firm to punt virtual currency and goods to any brave soul willing to part with cash online.

“Social Gold has grown by leaps and bounds since it went live in 2008. In the first half of 2010, we've processed more than double the entire payment volume we processed in all of 2009,” said Jambool.

“When the opportunity arose to join forces with Google… we couldn't pass it up. We are thrilled to bring the Social Gold platform to Google's global users.”

Last week Google bought social network tech outfit Slide for an undisclosed sum in its latest effort to tackle Facebook’s Web 2.0 dominance.

That buy came just 48 hours after Google killed its Wave tool, which made a splash landing in May 2009. But within a year of its birth, the email-IM-and-everything-else-Web-2.0-splatter-gun platform had proved itself to be an unpopular product that no one wanted to play with.

Google’s latest efforts to bolt on social network startups to its portfolio simply represent the company’s latest desire to out-Facebook Facebook. But it’s failed so far to come anywhere near unseating boydroid Mark Zuckerberg and his crew. ®

Remote control for virtualized desktops

More from The Register

next story
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Microsoft: Your Linux Docker containers are now OURS to command
New tool lets admins wrangle Linux apps from Windows
Microsoft adds video offering to Office 365. Oh NOES, you'll need Adobe Flash
Lovely presentations... but not on your Flash-hating mobe
You stupid BRICK! PCs running Avast AV can't handle Windows fixes
Fix issued, fingers pointed, forums in flames
HTML5 vs native: Harry Coder and the mudblood mobile app princes
Developers just want their ideas to generate money
prev story

Whitepapers

Driving business with continuous operational intelligence
Introducing an innovative approach offered by ExtraHop for producing continuous operational intelligence.
Why CIOs should rethink endpoint data protection in the age of mobility
Assessing trends in data protection, specifically with respect to mobile devices, BYOD, and remote employees.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Mitigating web security risk with SSL certificates
Web-based systems are essential tools for running business processes and delivering services to customers.