Feeds

Google drops cash on virtual currency firm Jambool

Yet another wink at Web2.0 wench

Secure remote control for conventional and virtual desktops

Google has bought a virtual currency software firm as part of its latest effort to build a Web 2.0 empire by scooping up social networking outfits.

Jambool confirmed on Friday that it had joined “the Google family”. However, financial terms of the deal were kept quiet.

The company started life as a social collaboration platform in 2006. A year later it began building applications on social networks that allowed the firm to punt virtual currency and goods to any brave soul willing to part with cash online.

“Social Gold has grown by leaps and bounds since it went live in 2008. In the first half of 2010, we've processed more than double the entire payment volume we processed in all of 2009,” said Jambool.

“When the opportunity arose to join forces with Google… we couldn't pass it up. We are thrilled to bring the Social Gold platform to Google's global users.”

Last week Google bought social network tech outfit Slide for an undisclosed sum in its latest effort to tackle Facebook’s Web 2.0 dominance.

That buy came just 48 hours after Google killed its Wave tool, which made a splash landing in May 2009. But within a year of its birth, the email-IM-and-everything-else-Web-2.0-splatter-gun platform had proved itself to be an unpopular product that no one wanted to play with.

Google’s latest efforts to bolt on social network startups to its portfolio simply represent the company’s latest desire to out-Facebook Facebook. But it’s failed so far to come anywhere near unseating boydroid Mark Zuckerberg and his crew. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
You stupid BRICK! PCs running Avast AV can't handle Windows fixes
Fix issued, fingers pointed, forums in flames
NSA SOURCE CODE LEAK: Information slurp tools to appear online
Now you can run your own intelligence agency
Microsoft: Your Linux Docker containers are now OURS to command
New tool lets admins wrangle Linux apps from Windows
Facebook, working on Facebook at Work, works on Facebook. At Work
You don't want your cat or drunk pics at the office
Soz, web devs: Google snatches its Wallet off the table
Killing off web service in 3 months... but app-happy bonkers are fine
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Designing and building an open ITOA architecture
Learn about a new IT data taxonomy defined by the four data sources of IT visibility: wire, machine, agent, and synthetic data sets.
How to determine if cloud backup is right for your servers
Two key factors, technical feasibility and TCO economics, that backup and IT operations managers should consider when assessing cloud backup.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.