Amazon opens UK Kindle store doors to teeming hordes
Let the price war begin
Amazon today opened its UK Kindle store for business and is offering popular e-books at massive discounts.
The online retailer has already established a Top 10 best sellers league, and prices are between 50 per cent and 66 per cent off list prices, The Bookseller says .
Helpfully, for us, this trade publication has checked out prices of competitors for one e-book Stieg Larssen's The Girl who played with Fire, which costs £2.70 - 66 per cent off list price - at Amazon, £5,49 at Waterstones and £5,19 at WH Smith. It is not on sale at Apple's iBookstore.
The UK Kindle store is stocking 84 out of the 100 Nielsen UK bestsellers. Apparently the absentees are picture-heavy. In total, the store is stocking one million free titles. You can also buy newspapers and magazines and subscribe to various blogs.
Of course, Amazon is yet to ship Kindle e-readers in the UK - that kicks off on August 27. But you can buy now and read later when your pre-order arrives.
Alternatively you read your e-books on iPads, iPods and iPhones, Mac, PC and Android-based devices. Amazon uses something called Whispersync to keep your place across all devices," so you you can pick up where you left off".
That sounds kinda neat in a creepy way. Anyone tried this out yet?