Feeds

Virgin hitches MTV to media player loveliness

Three screens. When will the madness stop?

The Power of One Infographic

World+dog must have a media player to call its own. Not to be outdone Virgin is in on the act as of today with the launch of Virgin Media Player, for mobile and computer use.

The cableco has lined up "hundreds of hours" of content, including various youthie MTV network shows, which already appear on its on-demand TV service.

Virgin is calling this a "three screen line-up". This sounds rather glib to us.

The beta is open to Virgin XL TV customers with a Virgin broadband connection. They can register at virginmedia.com/player.

Virgin Mobile contract customers can use VMP for one hour, free of charge, via the firm's mobile portal.

As well as catch-up TV, the VMP will also run MTV Snax - short snappy clippy things designed for viewing on mobile phones.

Virgin launches VMP in earnest later this year. In the meantime it is gunning for a bust up with Project Canvas, a rival media player backed by the BBC, ITV, BT and TalkTalk, which it thinks is anti-competitive.

Top three mobile application threats

More from The Register

next story
NEW Raspberry Pi B+, NOW with - count them - FOUR USB ports
Composite vid socket binned as GPIO sprouts new pins
Child diagnosed as allergic to iPad
Apple's fondleslab is the tablet dermatitis sufferers won't want to take
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
For Lenovo US, 8-inch Windows tablets are DEAD – long live 8-inch Windows tablets
Reports it's killing off smaller slabs are greatly exaggerated
Seventh-gen SPARC silicon will accelerate Oracle databases
Uncle Larry's mutually-optimised stack to become clearer in August
EU dons gloves, pokes Google's deals with Android mobe makers
El Reg cops a squint at investigatory letters
prev story

Whitepapers

Top three mobile application threats
Prevent sensitive data leakage over insecure channels or stolen mobile devices.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Mobile application security vulnerability report
The alarming realities regarding the sheer number of applications vulnerable to attack, and the most common and easily addressable vulnerability errors.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.