Original URL: http://www.theregister.co.uk/2010/07/27/virgin_media_pot_noodle/
Virgin cables up Pot Noodle place via power poles
Instant broadband
Posted in Broadband, 27th July 2010 09:42 GMT
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Do you live in the Welsh village of Crumlin, Caerphilly [1]? Then you may well be getting fast broadband next month, delivered via the town's many power poles.
Virgin Media today said it had selected the settlement - population 5724, welcomes careful drivers - to play host to its trial of the technology, which will see fibre-optic cable strung up between said pillars, which are owned by local power company Western Power Distribution [2].
Virgin is working on the project with telco Surf Telecoms [3] which just so happens to be owned by WPD.
The ISP said it will offer townsfolk 50Mb/s broaband. The trial will run into 2011.
The scheme follows one initiated by Virgin in April in the Berkshire village of Woolhampton [4]. There, the ISP is cabling up homes by running its cables over telegraph poles [5].
Crumlin best known as being home to Golden Wonder's Pot Noodle [6] factory, which has been in operation for more than 30 years. According to owner Unilever, the plant punches out 155 million pot of the instant meal - a firm geek favourite - every year. ®