Feeds

Apple iPad – the 'Tickle Me Elmo' of 2010

Can't make 'em fast enough

Remote control for virtualized desktops

Apple will sell 12.9 million iPads before the end of this year, according to the market watchers at iSuppli, upping their earlier estimate of 7.1 million "magical and revolutionary" devices.

"The iPad is shaping up to be the 'Tickle Me Elmo' of the 2010 holiday season," said iSuppli's Rhoda Alexander in a statement, meaning that "product demand [is] expected to vastly exceed available supply."

"iSuppli believes that the only limitation on iPad sales now is production — and not demand," Alexander said. "Apple has taken a very controlled approach introducing this product to new markets, with manufacturing limitations likely being the major inhibitor on how quickly iPad sales expand."

If Apple can continue to increase the output of it Asian production partners, according to Alexander, the iPad's future looks bright indeed: shipments of the device will soar to 36.5 million in 2011 and 50.4 million in 2012.

Alexander also states that Apple will "undoubtedly" update the iPad in April 2011, with likely changes including a camera and the expansion of the line into different screen sizes.

Although Alexander sees some competition from Asus and Acer near the end of this year, Apple will pretty much own the field until HP and others join the market, most likely in 2011.

And competition won't be hardware-based, she avers, but rather will center on the application ecosystem that each vendor can encourage. "Just like the iPhone," says Alexander, "the rest of the market is feverishly playing catch-up to the iPad at this point." ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Heyyy! NICE e-bracelet you've got there ... SHAME if someone were to SUBPOENA it
Court pops open cans of worms and whup-ass in Fitbit case
SLURP! Flick your TONGUE around our LOLLIPOP – Google
Android 5 is coming – IF you're lucky enough to have the right gadget
Official: European members prefer to fondle Apple iPads
Only 7 of 50 parliamentarians plump for Samsung Galaxy S
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Space Commanders rebel as Elite:Dangerous kills offline mode
Frontier cops an epic kicking in its own forums ahead of December revival
VINYL is BACK and you can thank Sonos for that
The format that wouldn’t die is officially in remission
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
How to simplify SSL certificate management
Simple steps to take control of SSL certificates across the enterprise, and recommendations centralizing certificate management throughout their lifecycle.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.