Apple app police anoint un-Flash code translation
You're not Adobe? You're in!
Though Steve Jobs has banned code translation on the iPhone and the iPad, the Apple App Store police continue to accept applications built with Unity and Appcelerator's Titanium, two dev kits that convert code from languages not explicitly approved by Jobs.
If there was any doubt that the primary target of Jobs' code ban was Adobe Flash, it's been laid to rest. Nearly.
"In fact, we've had more apps accepted since this whole thing started on April 8, than before. So that puts it in the realm of several hundreds, if not thousands of apps accepted in the App Store."
Though Apple released the new iOS 4.0 SDK on April 8 — and began presenting the new terms of service when developers logged into the Apple Developer Center — it didn't begin accepting apps based on the new version of the OS until early June. iOS 4.0 was released on June 21, and the iPhone 4 handset — which uses the new OS — arrived in stores on June 24.
Schwarzhoff points to MTV Network's "Jersey Shore Yourself" and Bud Light and TribalDBB's "High Five League" as Titanium-built apps that have been accepted to the App Store since the SDK change. "The point is that no application has been turned down for use of the Titanium platform," he tells us.
"Effectively, what we're doing is machine-generating Objective C and then compiling just as the developer would do if they had originally written in the language," Appcelerator CEO Jeff Haynie has told us. "We're not trying to bypass everything that Apple has set up to ensure quality and performance and things like that."
The company has not received official word from Apple that its kit falls within the rules of the App Store. But it seems the App Store police have given the company their implicit approval.
At the end of April, with his infamous "Thoughts on Flash" letter, Steve Jobs made it quite clear that the new SDK language prevented Adobe from translating Flash script for use on the iPhone. When the SDK was unveiled, Adobe was days away from releasing a new iPhone packager with its Flash Professional CS5 development kit.