Feeds

Martha Lane Fox to clone 10m copies of self

Well, not really

Choosing a cloud hosting partner with confidence

Martha Lane Fox has launched a campaign to make sure everybody in Britain of working age has heard of Martha Lane Fox by 2015. It's an ambitious goal, especially since she doesn't actually have her quango any more - her Digital Services Unit was created in March but abolished last month.

This hasn't stopped her soaking up valuable civil servants' time, or launching an initiative with David Cameron today to promote greater awareness of Martha Lane Fox.

As many as 10 million people live a Fox-free existence, and among those targeted are the most vulnerable in society. Fox promises that "the disadvantaged, unemployed and retired", will be cajoled and berated to get online. As if they haven't got enough to worry about already.

In her "Manifesto for a Networked Nation", Fox proposes that local authorities - which are cutting front-line services - appoint "digital champions", although it isn't clear where the cash might come from. She also recommends that:

We should embed rewards for passing on basic web skills into existing community volunteering programmes, for example Girl Guide and Scout badges, Duke of Edinburgh awards and in new proposals for civic service.

[Her italics, not ours]

There are lots of such italics in her new 65-page PDF, where almost every page has a different font size, and a lot of the text is in peach, purple and pink. You can tell it's unofficial, because nobody would ever have approved such an eccentric document.

One thing absent from the Foxifesto, however, is any acknowledgement that the 10 million people who choose to stay offline might have perfectly reasonable justifications for doing so. Being patronised by Martha Lane Fox and her (imaginary) army of chivvying, nagging Girl Guides and Cub Scouts makes that less, not more likely. ®

Intelligent flash storage arrays

More from The Register

next story
Scrapping the Human Rights Act: What about privacy and freedom of expression?
Justice minister's attack to destroy ability to challenge state
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Spies, avert eyes! Tim Berners-Lee demands a UK digital bill of rights
Lobbies tetchy MPs 'to end indiscriminate online surveillance'
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
EU to accuse Ireland of giving Apple an overly peachy tax deal – report
Probe expected to say single-digit rate was unlawful
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.