Feeds

Telco sets honey pot for nuisance marketers

Call centre spivs get dose of their own medicine

Build a business case: developing custom apps

A small telco has decided to turn the tables on irritating unsolicited calls by setting up a block of dummy phone numbers that play messages to trick marketers into lenghty and pointless sales pitches.

The wheeze is the work of Andrews and Arnold (AAISP), a small business provider, and was prompted by a deluge of unsolicited calls to its office lines over the past month.

The firm has reserved a block of four million VoIP lines for the prank. All are registered with the Telephone Preference Service, so any unsolicited marketing calls they get are likely to be the result of illegal use of autodialler software.

AAISP has adapted its anonymous call reject service so customers can use the honey pot message too. Today it kept one marketer punting "free calls" on the line for more than three and a half minutes.

The firm's boss has posted a recording of the call on his blog. The marketer is told the message is a recording and that she has called a honey pot line about one minute in, but stays on the line for a further two and a half minutes. ®

The essential guide to IT transformation

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
Time Warner Cable customers SQUEAL as US network goes offline
A rude awakening: North Americans greeted with outage drama
Shoot-em-up: Sony Online Entertainment hit by 'large scale DDoS attack'
Games disrupted as firm struggles to control network
BT customers face broadband and landline price hikes
Poor punters won't be affected, telecoms giant claims
Netflix swallows yet another bitter pill, inks peering deal with TWC
Net neutrality crusader once again pays up for priority access
EE plonks 4G in UK Prime Minister's backyard
OK, his constituency. Brace yourself for EXTRA #selfies
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.