Feeds

Hulu to charge $10 for iPad and Playstation 3 TV

Departs from Flash and HTML5 script?

Choosing a cloud hosting partner with confidence

Hulu has confirmed it will charge viewers for programs delivered to iPads, some TVs, and other devices — but apparently without using either Flash or HTML5.

Hulu, the US broadcasters' version of the BBC's iPlayer, said on Tuesday that its long-rumored Hulu Plus service will cost you $9.99 a month.

If you like paying for repeats and still getting ads, then Hulu Plus is for you.

Subscribers will be able to access every single episode of shows such as 30 Rock and Desperate Housewives, plus classics such as nine seasons of Fringe forerunner The X-Files. Hulu users usually only get access to recent episodes of programs from US broadcasters.

And don't think you've finally escaped the curse of ads that comes with "free". You'll still get ads as Hulu attempts to satisfy owners News Corp, NBC Universal and Walt Disney by making more money.

Hulu is attempting to differentiate its Plus service via the software, by making it available on more than just the PC or Mac via a browser.

Hulu Plus is following Netflix by running outside the browser through a Hulu Plus application that's using an unspecified technology to make programs available on the iPad, iPhone, and Samsung internet-connected TVs and Blu-ray players. Samsung customers will need to download the application from the consumer electronics giant's Samsung Apps store.

Unfortunately, considering that Hulu is only currently available in the US, Samsung's Apps Store is not actually available inside the US.

The Hulu Plus App

Download the Hulu Plus application to watch outside your browser

The regular Hulu service for the PC is delivered using Adobe's Flash, while rival Netflix streams content to users homes with Microsoft's Silverlight.

Flash is barred from the iPads and iPhones that Hulu was crowing about Tuesday as key differentiators to paying for its Plus service, while Hulu recently ruled out a move to HTML5 as a Flash alternative. Hulu has not been named as a Microsoft Silverlight customer.

A surf over to Hulu on Tuesday afternoon to access the touted Desperate Housewives on the iPad, though, found the video not yet available for the Jobsian machine.

There are indications that Hulu is working with devices on a case-by-case basis instead of adopting a silver-bullet technology approach: Hulu Plus is planned for Sony's Playstation 3 and "other devices" soon, chief executive Jason Kilar said. The Playstation's official browser is a proprietary piece of software, although Opera is available for the games console.

Hulu Plus' Desperate Housewives on iPad

No show: Desperate Housewives unavailable on Hulu Plus for the iPad on Tuesday

There are also signs Plus is being built in real time. Sign-up is via special invitation only, suggesting that either Hulu is trying to build demand through anticipation or that it's trying to avoid becoming over-committed as it builds out the service's backend and encodes video for new players and devices. ®

Security for virtualized datacentres

More from The Register

next story
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
Spies, avert eyes! Tim Berners-Lee demands a UK digital bill of rights
Lobbies tetchy MPs 'to end indiscriminate online surveillance'
How the FLAC do I tell MP3s from lossless audio?
Can you hear the difference? Can anyone?
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.
Beginner's guide to SSL certificates
De-mystify the technology involved and give you the information you need to make the best decision when considering your online security options.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.