Feeds

iPad users put tablet to netbook tasks

Asus, Acer and co. need to worry more than Amazon does

Boost IT visibility and business value

iPad owners are very happy with their purchase, it seems. Only two per cent of the are in any way unsatisfied with their purchase.

So reveals the results of a survey of just over 150 iPad owners carried out by US researcher ChangeWave. It found 74 per cent of respondents were "very satisfied" with the iPad and 17 per cent were "somewhat satisfied".

The equivalent "unsatisfied" responses - "very" and "somewhat" - each polled one per cent, with eight per cent of respondents claiming uncertainty.

Of course, you might expect such as sharp difference between the satisfied and the unsatisfied. The iPad will have largely been purchased by Apple's fan base, and many will still be within their honeymoon period with the new device.

What do they favour? In order, the size and quality of the iPad's display - selected by 21 per cent of respondents - the device's ease of use (15 per cent), its size and weight (12 per cent), and, in fourth place, portability (ten per cent).

Still, they're not above criticising the device, with the lack of Adobe Flash (11 per cent), issues with internet connectivity (nine per cent) and greasy-screen woes (nine per cent) topping the list of dislikes.

The two most common uses for the iPad: surfing the internet and checking email, both activities carried out by 83 per cent and 71 per cent of users, respectively. Just under half (48 per cent) use it for watching video, even fewer (18 per cent) for listening to music. Some 33 per cent use it to read books, 28 per cent to read periodicals. Just under a third (29 per cent) are gamers.

That's the picture you typically see with netbook usage patterns, suggesting the Apple device is far more of a threat to these gadgets than it is to e-book readers, phones or media players.

But what of the iPad's broader acceptance?

ChangeWave asked 3174 consumers how keen they were to buy an iPad. Seven per cent said they were very likely too, while 13 per cent said they were "somewhat likely". That's in contrast to scores of, respectively, four per cent and nine per cent polled when ChangeWave asked the same question back in February, after the iPad's introduction but before it went on sale. ®

Review Apple iPad

The essential guide to IT transformation

More from The Register

next story
Top Gun display for your CAR: Heads-up fighter pilot tech
Sadly Navdy kit doesn't include Sidewinder missile to blast traffic
Apple takes blade to 13-inch MacBook Pro with Retina display
Shaves price, not screen on mid-2014 model
FEAST YOUR EYES: Samsung's Galaxy Alpha has an 'entirely new appearance'
Wow, it looks like nothing else on the market, for sure
iPhone 6 flip tip slips in Aussie's clip: Apple's 'reversible USB' leaks
New plug not compatible with official Type-C, according to fresh rumors
TV transport tech, part 1: From server to sofa at the touch of a button
You won't believe how much goes into today's telly tech
YES YES YES! Apple patents mousy, pressure-sensing iVibrator
Fanbois prepare to experience the great Cupertin-O
NVIDIA claims first 64-bit ARMv8 SoC for Androids
Mile-High 'Denver' Tegra K1 successor said to rival PC performance
XBOX One will learn to play media from USB and DLNA sources
Hang on? Aren't those file formats you hardly ever see outside torrents?
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.