Feeds

Netbook sales shrivel in face of Apple iPad

44% of tablet fanbois don't need keyboard

Beginner's guide to SSL certificates

A new study indicates that the Apple iPad will shrivel the netbook market.

Fortune points us to a March study from financial house Morgan Stanley and research outfit Alphawise that says 44 per cent of US consumers planning to buy an iPad will opt for the Jobsian tablet instead of new netbook or notebook.

As you might expect, the study also indicates the iPad will eat into sales of the iPod touch, a, well, smaller version of the iPad. According to the study, 40 per cent of future iPad buyers will shun the iPod touch.

Meanwhile, 28 per cent said they would buy an iPad rather than an ereader, and 27 per cent they choice the tablet instead of a destkop.

Separate Research from Morgan Stanley and NPD shows that netbook sales growth dropped precipitously in January, from 179 per cent the month before to 68 per cent. The financial house attributes this to the announcement of the iPad. But it's January data dates to about two weeks before Steve Jobs unveiled "magical and revolutionary" device, and netbook growth had been steadily falling since it peaked in July at 641 per cent. Plus, we can't help but wonder if the netbook market was simply approaching a saturation point.

Netbook sales-growth deceleration

Netbook growth not growing

That said, hefty rumors of the iPad predate Jobs' announcement by several months. And netbook growth has shrunk even more since the announcement. In April, when the iPad actually launched, growth was down to 5 per cent. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Scrapping the Human Rights Act: What about privacy and freedom of expression?
Justice minister's attack to destroy ability to challenge state
WHY did Sunday Mirror stoop to slurping selfies for smut sting?
Tabloid splashes, MP resigns - but there's a BIG copyright issue here
DVLA website GOES TITSUP on day paper car tax discs retire
Welcome to GOV.UK - digital by de ... FAULT
Hey Brit taxpayers. You just spent £4m on Central London ‘innovation playground’
Catapult me a Mojito, I feel an Digital Innovation coming on
EU probes Google’s Android omerta again: Talk now, or else
Spill those Android secrets, or we’ll fine you
Google hits back at 'Dear Rupert' over search dominance claims
Choc Factory sniffs: 'We're not pirate-lovers - also, you publish The Sun'
EU to accuse Ireland of giving Apple an overly peachy tax deal – report
Probe expected to say single-digit rate was unlawful
Inequality increasing? BOLLOCKS! You heard me: 'Screw the 1%'
There's morality and then there's economics ...
While you queued for an iPhone 6, Apple's Cook sold shares worth $35m
Right before the stock took a 3.8% dive amid bent and broken mobe drama
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Storage capacity and performance optimization at Mizuno USA
Mizuno USA turn to Tegile storage technology to solve both their SAN and backup issues.
The next step in data security
With recent increased privacy concerns and computers becoming more powerful, the chance of hackers being able to crack smaller-sized RSA keys increases.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.