Feeds

Microsoft yanks KIN ad boob

Don't get tits out for lad(ie)s, after all

The Power of One Infographic

Microsoft has deleted a clip from one of its KIN ads that showed a young bloke surreptitiously photographing his breast before sending the image to a woman.

Redmond apologised for including the scene in the ad for its new so-called "social phone", after an alarmist US consumer group complained that the clip promoted sexting among youngsters.

"Microsoft has deleted the inappropriate portion of the Kin video. We take sexting very seriously, & are sorry it happened," said the vendor on its Safer_Online Twitter account.

As we reported last Thursday, Microsoft's advert for its latest mobile device prompted the Consumer Reports group to wonder if the company was promoting the idea of its customers sending racy texts to one another via the KIN by including a "downright creepy sequence", it opined.

For the record, we at El Reg think it was all an overreaction to a millisecond flash of male flesh and nipple being captured on a mobile device in one of Microsoft's reliably head-scratch inducing ads. ®

The Essential Guide to IT Transformation

More from The Register

next story
Major problems beset UK ISP filth filters: But it's OK, nobody uses them
It's almost as though pr0n was actually rather popular
Google Nest, ARM, Samsung pull out Thread to strangle ZigBee
But there's a flaw in Google's IP-based IoT system
Orange spent weekend spamming customers with TXTs
Zero, not infinity, is the Magic Number customers want
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
Apple orders huge MOUNTAIN of 80 MILLION 'Air' iPhone 6s
Bigger, harder trouser bulges foretold for fanbois
'Two-speed internet' storm turns FCC.gov into zero-speed website
Deadline for comments on net neutrality shake-up extended to Friday
Oh girl, you jus' didn't: Level 3 slaps Verizon in Netflix throttle blowup
Just hook us up to more 10Gbps ports, backbone biz yells in tit-for-tat spat
Want to beat Verizon's slow Netflix? Get a VPN
Exec finds stream speed climbs when smuggled out
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.