Feeds

Microsoft yanks KIN ad boob

Don't get tits out for lad(ie)s, after all

The Essential Guide to IT Transformation

Microsoft has deleted a clip from one of its KIN ads that showed a young bloke surreptitiously photographing his breast before sending the image to a woman.

Redmond apologised for including the scene in the ad for its new so-called "social phone", after an alarmist US consumer group complained that the clip promoted sexting among youngsters.

"Microsoft has deleted the inappropriate portion of the Kin video. We take sexting very seriously, & are sorry it happened," said the vendor on its Safer_Online Twitter account.

As we reported last Thursday, Microsoft's advert for its latest mobile device prompted the Consumer Reports group to wonder if the company was promoting the idea of its customers sending racy texts to one another via the KIN by including a "downright creepy sequence", it opined.

For the record, we at El Reg think it was all an overreaction to a millisecond flash of male flesh and nipple being captured on a mobile device in one of Microsoft's reliably head-scratch inducing ads. ®

Boost IT visibility and business value

More from The Register

next story
Scotland's BIG question: Will independence cost me my broadband?
They can take our lives, but they'll never take our SPECTRUM
Trying to sell your house? It'd better have KILLER mobile coverage
More NB than transport links to next-gen buyers - study
Auntie remains MYSTIFIED by that weekend BBC iPlayer and website outage
Still doing 'forensics' on the caching layer – Beeb digi wonk
NBN Co adds apartments to FTTP rollout
Commercial trial locations to go live in September
Samsung Z Tizen OS mobe is post-phoned – this time for good?
Russian launch for Sammy's non-droid knocked back
Telstra to KILL 2G network by end of 2016
GSM now stands for Grave-Seeking-Mobile network
Seeking LTE expert to insert small cells into BT customers' places
Is this the first step to a FON-a-like 4G network?
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Backing up Big Data
Solving backup challenges and “protect everything from everywhere,” as we move into the era of big data management and the adoption of BYOD.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.