Feeds

MS sees Windows 7 leap, but XP workhorse refuses to die

Analyst report says putting OS on Vista diet really helped

Boost IT visibility and business value

Most Windows 7 customers are satisfied with the new operating system, according to tech analyst house Forrester Research, but many stick-in-the-mud types still see no reason to upgrade from the OS that refuses to die - Windows XP.

Forrester published the results of its study (subscription required) about take-up of Microsoft’s old and new operating systems this week. It found that 86 per cent of 4,559 US punters who took part in the survey were happy with Windows 7.

However, the same research also reaffirmed that there’s still plenty of love out there for Microsoft’s aged Windows XP, with 43 per cent of respondents saying they could see no reason to upgrade to Windows 7.

"The biggest competitor to Windows 7 isn't the Mac," said the report. "It's Windows XP."

That statement will come as little surprise to many people given the continued popularity of the operating system that refuses to die, despite Microsoft’s efforts to shove customers over to Windows 7.

Part of the reason why XP remains so popular is due to Redmond’s disastrous release of Windows Vista to OEMs in 2006, which later hit retail shelves in early 2007.

Microsoft’s failure to get that bloated, application and driver support-shy operating system off the ground meant customers stuck by XP.

In contrast to the Vista snub by businesses, Forrester analyst JP Gownder noted that customers “upgrade behaviour was much stronger for [Windows] 7”. The fact that Vista’s successor offered a “thinner client program” helped that move, he said.

Another factor that buoyed Windows 7's arrival was its ability to run on older hardware kit compared with Vista’s memory-hogging demands from newer machines.

According to the report, around 43 per cent of those surveyed upgraded to Windows 7 on existing computers from an older operating system, while about 45 per cent bought a new PC pre-loaded with Windows 7.

And despite, or perhaps because of, Microsoft’s truly atrocious “I’m a PC” marketing campaign, awareness of Windows 7 among US customers hit around the 90 per cent mark by the end of 2009, according to Forrester’s report. ®

Build a business case: developing custom apps

More from The Register

next story
Why has the web gone to hell? Market chaos and HUMAN NATURE
Tim Berners-Lee isn't happy, but we should be
Microsoft boots 1,500 dodgy apps from the Windows Store
DEVELOPERS! DEVELOPERS! DEVELOPERS! Naughty, misleading developers!
'Stop dissing Google or quit': OK, I quit, says Code Club co-founder
And now a message from our sponsors: 'STFU or else'
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
This is how I set about making a fortune with my own startup
Would you leave your well-paid job to chase your dream?
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.