Is iFlorist the greatest website in the universe, ever?
Raised eyebrows at gushing customer reviews
Posted in Management, 29th March 2010 09:32 GMT
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Well, we're a suspicious bunch, and we emailed iFlorist to suggest that some of these reviews were faked. This is their reply:
We are more than happy to chat to you about our reviews, however you have not included a telephone number. To answer some of your points by email, we deliver flowers to 140 countries and have customers in over 200. We have no real control over what is written about us apart from offering what we believe is the best level of customer service in the industry backed by a no quibble, 100% satisfaction guarantee.
At times such as Mothers Day, it is obviously difficult to ensure that we respond to all queries within our normal 2 hour response time. However, having checked out the many review websites, I think you'll see that we have in general received extremely good, positive feedback, which is also reflected by the thousands of emails we receive directly.
We have, as you've pointed out, noticed that there seem to be several reviews which contain poor spelling and grammar, however this seems to apply primarily to reviews placed by customers located worldwide, and in countries where English may not be their primary language. We also use Google Checkout and, as part of the process, Google encourages our customers to create comments and feedback, on a number of review websites. Reviewing some of those comments, the "improbability" which you speak of, if based on the quality of writing, is reflected in both positive and negative reviews.
We have an excellent relationship with our local Trading Standards office, and are members of ISIS, with full accreditation (http://isisaccreditation.imrg.org). We've also discovered from investigating usernames and product references/locations, that reviews have been written negatively about our company, which does not appear to tie up with our customer or order records. We take the perception of our company, and the quality of our customer services extremely seriously, and believe that we're one of the few floral gifting companies to offer a one-to-one, manned livechat facility (meaning queries or worries can be responded to, anywhere in the world, instantaneously).
We are soon to introduce our own review service on the iflorist.co.uk website, in order that customers can review both our products and the website, in addition to our network of 1,800 local florists and flower shops, which will provide a further point of reference for both new and existing customers.
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COMMENTS
FAntastics service!!!!
EL reg is best site on the whole internets for news sources and the day's issue's! Thast really fnatastic story and good reportings from the best teams on the whoel net!!!!!
greatest website in the universe ever
This is report is all lies. I can't believe that people would be so cynical to believe that companies would attempt to manipulate dumb review forums.
iFlorist saved my life. Reading this website gave new meaning and purpose to existence. It treasures your every mouse click, cradling it to its breast as if it were a new born baby. You feel bathed in an eternal love with every page refresh. iFlorist will free you of all life's burdens. Be reborn to a new and better life where your heart's desires are truly fulfilled for the first time.
You will never,ever wish to use any other place on the internet ever again. I'm going there right now.
It cures cancer too.
this is not on-topic
but it is helpful. OH is in the floristry biz. If you want to deliver flowers to someone, don't go through Interflora or any of the big websites and order a Red Rose Arrangement #45. The website's commission will suck up money that could be spent on flowers, and then ordering off the fixed menu (which has no relationship to the flowers that are in season, in stock and look good) won't guarantee you decent results.
Better approach: find a florist in the town you want to deliver to, check a couple of reviews and then call them up and say "I've got X quid to spend, what fresh and good-looking stock do you have in that you can deliver?". A decent florist will advise you on what's looking good and will have the best impact, and it'll be cheaper bc you're cutting out the middleman.
The best ever internet florist...
I'm sorry....I couldn't resist the temptation to post a review on Trustpilot after reading about iFlorist on El Reg......
The best ever internet florist...
My wife recently found out that I've been having sex with her older sister for the past 6 years. She was understandably very upset with me. She was threatening to divorce me. No problem, though, because I knew about iFlorist. A few minutes online is all the effort it took, and my wife was soon back in love with me after receiving a dozen red roses. Thank you Iflorist, YOU ROCK!!
Very good Register
Im very happy, only good register writes such good article. I hope for very long time register does many business and continue to be strong company. iFlorist.co.uk is clearly a very upstanding and legitimate company, I buy all my things from them now.
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