Feeds

Twitter seeks to embed self in everything

Web2.0rhea 'anywhere'

Top 5 reasons to deploy VMware with Tegile

Twitter has unveiled a new set of tools for embedding its Web2.0rhea service in third-party websites.

Dubbed "@anywhere," these JavaScript-based frameworks were announced yesterday with a company blog post and an apparently soporific keynote from CEO Evan Williams that sent half his audience for the exit doors within an half an hour.

The new framework, says the blog post, is not to be confused with the existing Twitter APIs. With @anywhere, developers can add Twitter links and data to their sites using "a few lines of JavaScript."

"Imagine being able to follow a New York Times journalist directly from her byline, tweet about a video without leaving YouTube, and discover new Twitter accounts while visiting the Yahoo! home page," the post reads. "With @anywhere, web site owners and operators will be able to offer visitors more value with less heavy lifting."

Go ahead, imagine.

While boring his audience at the South by Southwest conference in Austin, Texas, Evan Williams said that the frameworks would also let users link their Twitter accounts with third-party sites a la Facebook Connect.

Launch partners include Amazon, AdAge, Bing, Citysearch, Digg, eBay, The Huffington Post, Meebo, MSNBC.com, The New York Times, Salesforce.com, Yahoo!, and YouTube. But the tools have not yet launched. It's unclear whether sites will have to actually pay money for the use of certain @anywhere tools. Currently, sites like Google, Microsoft's Bing, and Yahoo! are paying untold amounts for direct access to the so-called Twitter "firehose," the company's massive stream of Web2.0rhea.

Sites can access the stream with the Twitter APIs, but this sort of access isn't quite as snappy. ®

Choosing a cloud hosting partner with confidence

More from The Register

next story
Google+ goes TITSUP. But WHO knew? How long? Anyone ... Hello ...
Wobbly Gmail, Contacts, Calendar on the other hand ...
UNIX greybeards threaten Debian fork over systemd plan
'Veteran Unix Admins' fear desktop emphasis is betraying open source
Preview redux: Microsoft ships new Windows 10 build with 7,000 changes
Latest bleeding-edge bits borrow Action Center from Windows Phone
Microsoft promises Windows 10 will mean two-factor auth for all
Sneak peek at security features Redmond's baking into new OS
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
Redmond top man Satya Nadella: 'Microsoft LOVES Linux'
Open-source 'love' fairly runneth over at cloud event
Chrome 38's new HTML tag support makes fatties FIT and SKINNIER
First browser to protect networks' bandwith using official spec
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Three 1TB solid state scorchers up for grabs
Big SSDs can be expensive but think big and think free because you could be the lucky winner of one of three 1TB Samsung SSD 840 EVO drives that we’re giving away worth over £300 apiece.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.