Feeds

Yahoo! turns! Twitter! firehose! on! self!

Web2.0rhea insta-search

SANS - Survey on application security programs

Yahoo! has purchased direct access to the Twitter "firehose" - a gigantic stream of Web2.0rhea - providing near real-time access to public Tweets from its primary search engine.

As part of a new agreement with Twitter - announced Tuesday evening - the company will also insta-stream Tweets to several other Yahoo! services, including Yahoo! News, Finance, Entertainment, and Sports, and will let users access their personal Twitter accounts from various Yahoo! pages.

Directly from Yahoo!, Twitter users will have the power to, yes, update their own Twitter "status" - a web post no longer than 140 characters - or track the feeds of those they're "following." Yahoo! recently announced similar integration with Facebook.

The company said it had already plugged the Twitter firehose into its search engine and that users will see the insta-stream beginning today. Other aspects of the pact will reach users "later this year."

Yahoo! already included Tweets in its search results, but it was doing so through Twitter's public APIs. Now, like Microsoft and Google before it, the company has agreed to pay for direct access to the data stream. The company says this will improve the "relevance" and "freshness" content.

"Let me try to capture the enormity of this integration in 140 characters or less: We’re turning the key to the online social universe - you will find the most personally relevant experiences through Yahoo!," reads a canned statement from Bryan Lamkin, senior vice president in Yahoo!'s consumer products group. "We’re also simplifying people’s lives by bringing their social worlds - and the world - together for easy access."

We're pretty sure that's more than 140 characters. But there you have it. Terms of the deal were not disclosed.

Yahoo! is on the verge of closing a pact with Microsoft that will see its search engine replaced by Redmondian technology, but the Bingification of Yahoo! search is still months away, and Yahoo!'s Twitter extends well beyond search. ®

Combat fraud and increase customer satisfaction

More from The Register

next story
Reg man builds smart home rig, gains SUPREME CONTROL of DOMAIN – Pics
LightwaveRF and Arduino: Bright ideas for dim DIYers
Leaked pics show EMBIGGENED iPhone 6 screen
Fat-fingered fanbois rejoice over Chinternet snaps
Apple patent LOCKS drivers out of their OWN PHONES
I'm sorry Dave, I'm afraid I can't let you text that
Microsoft signs Motorola to Android patent pact – no, not THAT Motorola
The part that Google never got will play ball with Redmond
Slip your finger in this ring and unlock your backdoor, phone, etc
Take a look at this new NFC jewellery – why, what were you thinking of?
Happy 25th birthday, Game Boy!
Monochrome handset ushered in modern mobile gaming era
Rounded corners? Pah! Amazon's '3D phone has eye-tracking tech'
Now THAT'S what we call a proper new feature
US mobile firms cave on kill switch, agree to install anti-theft code
Slow and kludgy rollout will protect corporate profits
prev story

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Mainstay ROI - Does application security pay?
In this whitepaper learn how you and your enterprise might benefit from better software security.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.