Feeds

Apple strips top shelf, leaves corporate smut in place

It ain't dirty if it's big business

Secure remote control for conventional and virtual desktops

Apple has had a busy night pulling minor publishers' naughty applications from the iTunes store, leaving porn as the preserve of big business only.

It's been six months since Apple started letting scantily-clad women into the iTunes store, and apparently females around the world are up in arms against girls performing degrading acts such as cleaning windows in their lingerie, or posing in swimsuits.

Unless, that is, they are part of the Sports Illustrated Swimsuit Edition - that's fine with Apple as Sports Illustrated is "a well-known company with previously published material".

Apple also reckons that parents are upset their progeny are getting access to nearly-naked women, despite the age ratings now used in the iTunes store.

But again, only where an unrecognised brand is being used: at the time of writing Playboy and Playgirl applications are still up, but those displaying the talents of Sunny Leone and Aria Giovanni have gone, despite all four applications coming from the same developer (Grindhouse).

Playboy on the left, Aria on the right

On the left, perfectly legitimate entertainment, on the right, filth

The New York Times questioned Philip Schiller, Apple's product marketing chief, about the Sports Illustrated application, and was told: "The difference is this is a well-known company with previously published material available broadly in a well-accepted format."

Apple, of course, wants to keep its brand pristine, and the NYT points out that Apple's forthcoming iPad has educational aspirations which aren't going to be helped by having a huge quantity of titillation fodder in the application store.

But for the developers this is rough - we might snigger at those pushing low-grade porn apps but they've still got mortgages to pay and kids to feed. The six months in which such applications have been allowed was long enough to convince them that they had a viable business, only to have the rug pulled out from under them because Apple had an attack of commercially-motivated conscience. ®

5 things you didn’t know about cloud backup

More from The Register

next story
UK fuzz want PINCODES on ALL mobile phones
Met Police calls for mandatory passwords on all new mobes
Canadian ISP Shaw falls over with 'routing' sickness
How sure are you of cloud computing now?
Don't call it throttling: Ericsson 'priority' tech gives users their own slice of spectrum
Actually it's a nifty trick - at least you'll pay for what you get
Three floats Jolla in Hong Kong: Says Sailfish is '3rd option'
Network throws hat into ring with Linux-powered handsets
Fifteen zero days found in hacker router comp romp
Four routers rooted in SOHOpelessly Broken challenge
New Sprint CEO says he will lower axe on staff – but prices come first
'Very disruptive' new rates to be revealed next week
PwC says US biz lagging in Internet of Things
Grass is greener in Asia, say the sensors
Ofcom sees RISE OF THE MACHINE-to-machine cell comms
Study spots 9% growth in IoT m2m mobile data connections
O2 vs Vodafone: Mobe firms grab for GCHQ, gov.uk security badge
No, the spooks love US best, say rival firms
Ancient pager tech SMS: It works, it's fab, but wow, get a load of that incoming SPAM
Networks' main issue: they don't know how it works, says expert
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Top 8 considerations to enable and simplify mobility
In this whitepaper learn how to successfully add mobile capabilities simply and cost effectively.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.