Feeds

Acer cautious over e-book reader roll-out

Not sure there's enough money in it

The Essential Guide to IT Transformation

Acer has put its plan to develop an e-book reader on hold while it watches how the market develops, a senior executive has said.

Speaking in Taipei yesterday, Acer chairman Wang Jeng-tang said his company is not yet ready to launch an e-book reader. But it has the hardware standing by, just in case, he said, the Taipei Times reports.

The executive said at issue is the question of whether punters will embrace e-book readers to such a degree that the category moves out of its niche and into the mainstream. He hinted that until this happens, e-book readers will not be profitable for Acer.

And it's a good bet that if they're not profitable for a manufacturer like Acer, they're not going to be pouring cash into the coffers of the likes of Amazon and Sony, both key e-book reader suppliers.

Acer's work on an e-book reader range was revealed in late January by Jim Wong, the head of its IT products division.

Wong also hinted that Acer might adjust its product line up according to what Apple would launch, this in the days before the introduction of the iPad. After Apple's announcement, Acer Taiwan boss Scott Lin said the company has no plans to launch a gadget along the same lines. ®

Build a business case: developing custom apps

More from The Register

next story
Nice computers don’t need to go to the toilet, says Barclays
Bad computers might ask if you are Sarah Connor
4K video on terrestrial TV? Not if the WRC shares frequencies to mobiles
Have your say with Ofcom now, before Freeview becomes Feeview
YES, iPhones ARE getting slower with each new release of iOS
Old hardware doesn't get any faster with new software
iPad? More like iFAD: We reveal why Apple fell into IBM's arms
But never fear fanbois, you're still lapping up iPhones, Macs
You didn't get the MeMO? Asus Pad 7 Android tab is ... not bad
Really, er, stands out among cheapie 7-inchers
Apple winks at parents: C'mon, get your kid a tweaked Macbook Pro
Cheapest models given new processors, more RAM
VMware builds product executables on 50 Mac Minis
And goes to the Genius Bar for support
Leaked Windows Phone 8.1 Update specs tease details of Nokia's next mobes
New screen sizes, dual SIMs, voice over LTE, and more
Microsoft stands on shore as tablet-laden boat sails away
Brit buyers still not falling for Windows' charms
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
The Essential Guide to IT Transformation
ServiceNow discusses three IT transformations that can help CIO's automate IT services to transform IT and the enterprise.
Maximize storage efficiency across the enterprise
The HP StoreOnce backup solution offers highly flexible, centrally managed, and highly efficient data protection for any enterprise.