Feeds

Sony Ericsson snubbed Google over Nexus One

Contract killer

5 things you didn’t know about cloud backup

Sony Ericsson turned down the chance to make the Googlephone, because it didn't want to become a contract manufacturer - not even for the Chocolate Factory.

Sony Ericsson CEO Bert Nordberg told Swedish newspaper Sydsvenssan (Swedish only) about the discussions. In the interview Nordberg says relations remain good with Google, which turned to HTC to manufacture the Nexus One, instead.

Nordberg was formerly head of Ericsson's Silicon Valley operation.

Google upset its ODM (original device manufacturer) customers and network operators when it decided to tear up its approach to market, and compete directly with licensees of its own Android OS. The result was the Nexus One, which is currently sold online in the US only.

This is an unfair perception, since there's precious little difference between the Nexus One and other HTC Android phones apart from the Nexus' high quality, expensive casing. They're all pretty generic and ironically, Motorola has made far more investment in its own UI enhancements to Android than Google did with the Nexus One. But in the market, perception is everything. "Is your Android a genuine Googlephone?"

Like Moto, Sony Ericsson has invested heavily in its own UI on top of vanilla Android, called TimeScape. It unveiled more Android phones last week.

Read a long term test of Motorola Android flagship here, and a bunch more Android devices here. ®

The essential guide to IT transformation

More from The Register

next story
So, Apple won't sell cheap kit? Prepare the iOS garden wall WRECKING BALL
It can throw the low cost race if it looks to the cloud
Samsung Gear S: Quick, LAUNCH IT – before Apple straps on iWatch
Full specs for wrist-mounted device here ... but who'll buy it?
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Now that's FIRE WIRE: HP recalls 6 MILLION burn-risk laptop cables
Right in the middle of Burning Mains Man week
Chumps stump up $1 MEELLLION for watch that doesn't exist
By the way, I have a really nice bridge you might like...
HUGE iPAD? Maybe. HUGE ADVERTS? That's for SURE
Noo! Hand not big enough! Don't look at meee!
AMD unveils 'single purpose' graphics card for PC gamers and NO ONE else
Chip maker claims the Radeon R9 285 is 'best in its class'
prev story

Whitepapers

Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.