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Freeview HD EPG debuts on iPhone

Don't know what to watch? There's an app for that

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Freeview has released its 14-day electronic programme guide on the iPhone.

While the app - available to download now, at no charge - is called Freeview HD, it actually includes regular Freeview standard definition programme schedules too.

Freeview HD app Freeview HD app

The app allows you to select your region, and you can not only sort the list of displayed channels but conveniently turn off all the home shopping ones that seem to pad out so much of the Freeview schedule.

Alas all it will do is list programmes and provide a little information on each. As yet there's no way to ping your set-top box and tell it to record a show for you. Perhaps that will come when Freeview HD DVRs debut in a month or so.

Freeview HD app Freeview HD app

Freeview HD is currently transmitting the BBC's HD channel and ITV 1 HD. Channel 4 and S4C in Wales will launch soon, Freeview said.

Set-top box maker Humax yesterday said it is now shipping its HD-Fox T2 Freeview HD set-top box. ®

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The nail on the head

Here we have the vocal minority proving my point and also getting some facts mixed up.

1. The iPhone does not have a large market share, not even among smartphones.

2. 1 Symbian app could be used on every Symbian phone released since the iphone.

3. The Ovi store is a reliable distribution method, since its symbian though you could just download it from the freeview website, or email it, there are no restrictions.

4. Why is there always complaints when something only works on the massively dominant Windows O/S? Or the dominant IE browser?

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It's a cost thing

Developing for one phone with a large market share (especially amongst those who use the device for things other than calling and texting), which has a decent set of dev tools and can provide a consistent experience, a reliable and proven distribution channel (buy a dev account, take it from there) and predictable support costs vs developing 40 different versions for Symbian or Java to take care of all the different variants (including the same device on different networks), with much higher unpredictable support and maintenance costs and no decent distribution mechanism. Is it any wonder?

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Chicken or the Egg?

Firstly, I would love to see how they are tracking that. Seems impossible to me to get an accurate figure. Maybe from Apple as they reveal it. But other firms don't.

Secondly, this discussion is taking place on the UK's foremost IT Website, within an article about a new app being released for the iphone. If most apps are only released on the iphone and tiny silly little apps are reported on major IT sites as news, i'm thinking the app store has a very slight advantage.

Thirdly if you want to include the ipod touch, lets get the DS in there, where is the DS app?

Fourthly a lot of these apps are only needed because the iphone doesn't have flash or Java.

Last of all, the Ovi Store recently moved 3m copies of Ovi Maps in 26 days. If you give people what they want, they will download the app. People can't download what isn't there. Even if it was, they wouldn't know unless a balanced stance is taken by the media.

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