Feeds

Microsoft erases Windows 8 optimism

Windows Vista 8 'wow'

Top 5 reasons to deploy VMware with Tegile

Microsoft has apparently killed a Microsoft employee's blog posting eulogizing its planned successor to Windows 7.

The MSDN post that was here and has been cached here, according to Microsoft Kitchen, was thin on details but provided possibly the first hint of how Microsoft plans to pitch the successor to Windows 7.

The take away phrase is to "expect something completely different" according to the un-named blogger on the deleted MSDN post.

Why is this the dominant theme?

Microsoft Europe Middle East and Africa (EMEA) regional vice president for consumer and online John Mangelaars has apparently told CIO magazine that "Windows 8 will be mind-blowing."

Why should we be listening to this and subsequently screening it out? Because, Microsoft is very good at building a drumbeat of coordinated messaging. Prior to the launch of Windows Vista it was the "wow" and on Windows 7 it's all been about the "performance." It sounds like the start of the new campaign to seed the market.

The unnamed Microsoft blogger caught by Microsoft Kitchen apparently wrote: "The themes that have been floated truly reflect what people have been looking for years and it will change the way people think about PCs and the way they use them. It is the future of PCs..."

The blog post credited to Windows and Windows Live group president Steven Sinofsky - who shepherded Windows 7 to a successful, if unexciting, conclusion - with putting processes in place to help deliver Windows 8.

"I am simply impressed with the process that Steven has setup to listen to our customers needs and wants and get a team together than can make it happen. To actually bring together dozens and dozens of teams across Microsoft to come up with a vision for Windows.next is a process that is surreal," the blogger is said to have written. ®

Intelligent flash storage arrays

More from The Register

next story
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
Sway: Microsoft's new Office app doesn't have an Undo function
Content aggregation, meet the workplace ... oh
Sign off my IT project or I’ll PHONE your MUM
Honestly, it’s a piece of piss
Return of the Jedi – Apache reclaims web server crown
.london, .hamburg and .公司 - that's .com in Chinese - storm the web server charts
NetWare sales revive in China thanks to that man Snowden
If it ain't Microsoft, it's in fashion behind the Great Firewall
Chrome 38's new HTML tag support makes fatties FIT and SKINNIER
First browser to protect networks' bandwith using official spec
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.