Feeds

BBC 'to chop DAB radio flops'

Sent to bubbling mudbath

Gartner critical capabilities for enterprise endpoint backup

The BBC may axe some of its digital-only radio stations, including 6Music and the Asian Network, according to a report. The Asian Network costs £25m but attracts only 360,000 listeners. It's reckoned to be as expensive per-minute as prime-time TV costume drama.

Radio6Music is also under threat as part of a separate review, and despite a higher profile doesn't fare much better, but at 695,000 has gained over the past year.

Those numbers may sound like a lot, but DAB-only stations are listened to by just over 3 per cent of the population, and the most popular - usually 6Music - may have only 25,000 listening at anyone time. Hence the reviews.

Audience research agency RAJAR published its latest quarterly numbers today, which you can peruse here.

And RAJAR reckons "all digital" listening was static quarter-on-quarter - although the agency, owned by the leading radio industry players, doesn't count time-shifting radio consumption, such as podcasts.

Ominously, despite a growth in penetration of DAB sets, there isn't a corresponding increase in DAB listening. DAB listening crept up to 13.7 per cent of households from 13.3 per cent quarter-on-quarter, despite half a million more households having a DAB set.

Not much point pinning hopes on saving DAB by getting us to send our FM sets to Africa, then, if most people continue to listen to use their DAB sets for listening to FM radio.

It's that chicken and egg problem again: axing unique, DAB-only content gives people fewer reasons to migrate to DAB. ®

Boost IT visibility and business value

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Fast And Furious 6 cammer thrown in slammer for nearly three years
Man jailed for dodgy cinema recording of Hollywood movie
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Scale data protection with your virtual environment
To scale at the rate of virtualization growth, data protection solutions need to adopt new capabilities and simplify current features.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?