Feeds

Google grabs Indian cricket coverage

Premier League picks YouTube

Security for virtualized datacentres

Google has done a deal with the Indian Premier League, which runs the country's Twenty20 cricket matches, to allow live streaming of the games on YouTube.

All 60 games from the IPL season will be streamed live on YouTube, which previously only showed highlights from matches.

Google and the IPL believe this will be the first time a global cricket game has been streamed live, and it is also the first time Google has broadcast a live sporting event. Special content, like interviews, highlights and pitch reports will also be available on a dedicated YouTube channel. It will be free to access from everywhere except the US, where matches are being re-broadcast, (and no-one understands cricket).

The news is also likely to worry some broadcasters - sport has always been a used as a big selling point for the likes of BSkyB.

The league only launched in 2008, but is already a massive deal in India, with TV audiences as big as they are for international games.

The eight teams start the season by bidding for players - most expensive this year were West Indian Kieron Pollard and Kiwi Shane Bond at $750,000 each.

Pakistan has reacted with fury to news that none of its shortlisted players have been chosen. ®

Top 5 reasons to deploy VMware with Tegile

More from The Register

next story
Facebook pays INFINITELY MORE UK corp tax than in 2012
Thanks for the £3k, Zuck. Doh! you're IN CREDIT. Guess not
DOUBLE BONK: Testy fanbois catch Apple Pay picking pockets
Users wail as tapcash transactions are duplicated
Happiness economics is bollocks. Oh, UK.gov just adopted it? Er ...
Opportunity doesn't knock; it costs us instead
Google Glassholes are UNDATEABLE – HP exec
You need an emotional connection, says touchy-feely MD... We can do that
YARR! Pirates walk the plank: DMCA magnets sink in Google results
Spaffing copyrighted stuff over the web? No search ranking for you
prev story

Whitepapers

Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
A strategic approach to identity relationship management
ForgeRock commissioned Forrester to evaluate companies’ IAM practices and requirements when it comes to customer-facing scenarios versus employee-facing ones.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
New hybrid storage solutions
Tackling data challenges through emerging hybrid storage solutions that enable optimum database performance whilst managing costs and increasingly large data stores.