Feeds

Chinese Avatards go mad for Pandora

We're just like the Na'vi, exclaim oppressed masses

Boost IT visibility and business value

The Chinese have apparently gone mad for Avatar, with eager cinemagoers queuing for hours in freezing temperatures to visit the wonderful world of Pandora.

On its opening day, the movie took a record 56 million yuan (£5m), and IMAX cinemas are booked to bursting for weeks to come, the Times reports.

But it's not just the 3-D spectacle which is making waves in China - audiences have been quick to see the film as an "allusion to the exploitation of China’s weak by the powerful, the poor by the rich".

The Times explains that "forced eviction and government land-grabs are a hugely hot topic" in China and the Na’vi are accordingly "the equivalent of a Chinese 'nail house'", a property whose owner refuses to bow to developers.

Posts across China's blogosphere reveal Avatar really has struck a chord with the oppressed masses. Its fave blogger, a "20-something writer and race-car driver" named Han Han, noted: "For audiences in other countries, such brutal eviction is something outside their imagining. It could only take place on another planet or in China."

A Cup of Green Tea chipped in with: "They are very much alike. For instance, the conflict in the film also starts with land. When real estate developers want a piece of land, the local residents must move away; if they decline to leave, then real estate developers will resort to violent ways."

The blogger suggested: "I strongly advise real estate developers and urban administrative inspectors see the movie and learn from it."

It's good to see that the Chinese believe Avatar might serve some purpose other than to plunge the public into a collective suicidal despair, as people realise that our own crappy lump of rock will never be as lovely as Pandora. ®

Boost IT visibility and business value

More from The Register

next story
MEN WANTED to satisfy town full of yearning BRAZILIAN HOTNESS
'Prettier, better organised, more harmonious than if men were in charge'
Cops baffled by riddle of CHICKEN who crossed ROAD
'Officers were unable to determine Chicken's intent'
Yes, but what are your plans if a DRAGON attacks?
Local UK gov outs most ridiculous FoI requests...
Drunkards warned: If you can't walk in a straight line, don't shop online, you fool!
Put it away boys. Cover them up ladies. Your credit cards, we mean
Why your mum was WRONG about whiffy tattooed people
They're a future source of RENEWABLE ENERGY
Murder accused DIDN'T ask Siri 'how to hide my roommate'
US court hears of cached browser image - not actual request
Chomp that sausage: Brits just LOVE scoffing a Full Monty
Sales of traditional brekkie foods soar as hungry folk get their mitts greasy
prev story

Whitepapers

Best practices for enterprise data
Discussing how technology providers have innovated in order to solve new challenges, creating a new framework for enterprise data.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Advanced data protection for your virtualized environments
Find a natural fit for optimizing protection for the often resource-constrained data protection process found in virtual environments.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?