Feeds

Ex-AMD exec called own company 'pathetic'

And Intel would like you to know it

Security for virtualized datacentres

Intel has dropped a stink bomb into its ongoing dust-up with the US Federal Trade Commission over allegations of anticompetitive practices, revealing a 2004 communication in which AMD's then-top salesman referred to his own company as "pathetic" and said he "would never buy AMD for a personal system if I wasn't workin here."

The AMD honcho who authored those damning words was chief sales and marketing officer Henri Richard, whose departure was announced in August 2007 and described as being "on completely amicable terms."

Richard's unusual candor was quoted in a 25-page Intel filing (PDF) with the FTC on December 31, 2009, but only now made public.

The tone of Intel's argument against the FTC's charges is summed up by its opening sentence: "The Complaint paints a picture of competition for microprocessors and graphics products that bears little resemblance to reality."

Although Intel settled its legal wrangling with AMD last November for a cool $1.25bn - which AMD quickly used to pay down a good chunk of its massive debt - the FTC leveled a complaint against Chipzilla in mid-December, alleging that the world's largest microprocessor manufacturer "has illegally used its dominant market position for a decade to stifle competition and strengthen its monopoly."

Intel, as might be imagined, disagrees. "The Complaint seeks to characterize Intel as a technological laggard in microprocessors, a claim that disregards the facts disclosed in AMD's own documents in the Commission's records," Intel's filing reads. "AMD itself considered Intel to be the technology leader."

Intel offers Richard's statements as proof:

In 2004, AMD Executive Vice President Henri Richard, the company's highest ranking sales executive, declared internally that "If you look at it, with an objective set of eyes, you would never buy AMD. I certainly would never buy AMD for a personal system if I wasn't workin here."

Mr. Richard described AMD as "pathetic" for "selling processors rather than platforms [as Intel did] and exposing a partial story, particularly in the commercial segment, that is clearly inferior to Intel's, if we want to be honest with ourselves." He added that AMD is saddled with a reputation that "we're cheap, less reliable, lower quality consumer type product."

The filing goes on to argue that "AMD's inability to execute was a recurring problem," that "it was unable to manage its supply network and failed to deliver on supply commitments to many of its customers," and that its "acquisition of Dell as a customer, rather than bringing added success to the company, marked the beginning of a backward slide."

According to the Intel filing, it wasn't anticompetive practices that harmed AMD. "AMD alienated loyal customers, prompting them to switch business to Intel."

In other words, Intel argues, if AMD found itself in a world of hurt, it was because they brought it upon themselves. ®

New hybrid storage solutions

More from The Register

next story
Apple iPhone 6: Missing sapphire glass screen FAIL explained
They just cannae do it in time, says analyst
Slap my Imp up: Bullfrog's Dungeon Keeper
Monsters need to earn a living too
Oh noes, fanbois! iPhone 6 Plus shipments 'DELAYED' in the UK
Is EMBIGGENED Apple mobile REALLY that popular?
Apple's big bang: iPhone 6, ANOTHER iPhone 6 Plus and WATCH OUT
Let's >sigh< see what Cupertino has been up to for the past year
The Apple Watch and CROTCH RUBBING. How are they related?
Plus: 'NostrilTime' wristjob vid action
Apple's SNEAKY plan: COPY ANDROID. Hello iPhone 6, Watch
Sizes, prices and all – but not for the wrist-o-puter
Apple Pay is a tidy payday for Apple with 0.15% cut, sources say
Cupertino slurps 15 cents from every $100 purchase
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.
Secure remote control for conventional and virtual desktops
Balancing user privacy and privileged access, in accordance with compliance frameworks and legislation. Evaluating any potential remote control choice.