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Intel staff 'fired' in ring piece stunt

End of bells - or bell ends?

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Internet Security Threat Report 2014

In a bid to distract hacks from Intel's upcoming battle with the Federal Trade Commission, the chip giant's spin team have come up with a "funny" video of five Finnish employees firing themselves from cannons in a bid to play the Intel five-note jingle.

Said staff were shot at a giant set if chimes, the impact of crania on steel tubing sounding the notes we've all heard on ads that feature kit containing Intel chips.

Or maybe they were advertising the Nintendo Wii with a couple of extra notes after the key three for good measure.

Incidentally, we'd love to hear from Intel's legal team as to whether they think the Wii jingle strikes too close a note to their company's own.

But we digress. The Finns had their efforts filmed and uploaded to YouTube.

"This Cannonbells video is so funny and definitely worth taking a look," chirps Intel's blogger outreach team. "It’s great for people who need a pre-Christmas pick me up – especially if they’re in the office counting down the days to the holidays."

Do you agree? Will this nonsense encourage you to buy new PC kit? Let us know. ®

Internet Security Threat Report 2014

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