Feeds

Intel heaps 'connected-TV' hype on partners

Facebook will follow you to the couch

Reducing security risks from open source software

The future of television is fiddling around with extra gadgets, closing pop-up advertisements, chatting with friends, and maybe a bit of shows on the side.

The familiar gang of social apps and picture-menu navigation will chase us into the living room and into our TV sets in the coming year, according to Intel.

Chipzilla's digital home group general manager, William Leszinske, said Intel has been pushing its consumer electronics manufacturer customers to add more advanced capabilities into the television sets they sell. The motive for Intel - obviously - is to get its newest chips inside the next incarnation of web-enabled TVs and set-top boxes.

Leszinske said to expect the Consumer Electronics Show to be "awash" with connected TVs this years, representing only the first currents of the coming storm. And Intel has been major advocate of it all.

"One of the things we did recently is have a good group of social scientists and a bunch of engineers trying to push the envelope in what can be done in the living room set," said Leszinske, speaking at iHollywood's Digital Living Room conference in Santa Clara on Tuesday. "We let them go wild earlier this year, and asked them to push our partners to enable the most advanced usage and capabilities to show them where we think things are going to go."

Leszinske demonstrated this with a video showing a flashy 3D wheel to navigate content, voice recognition to find shows, contextual pop-up ads relating to what products appear on a show, and friend requests to watch a program together while on video chat — all coming from the TV.

"While it seems really advanced, we're working with a number of companies today that will have an interface like it in 2010," Leszinske said.

Only the contextual pop-up ads aren't ready for prime time yet, he added. Providence willing. But he claims its not something Intel is pushing on consumers. It's only responding to their demands.

According to Leszinske, the first wave of internet-enabled apps that will appear on web-connected TVs will be familiar social apps like Facebook or Twitter, tweaked slightly for a TV platform.

"We think a lot of these capabilities can easily and quickly be migrated from a PC to the television. But that's just the starting point. Once developers get comfortable moving apps from a PC environment to a television environment, it creates an incentive to create new applications made for the television," he said.

And so no device is safe from software updates and the social networking craze in the future. Even dear old simple telly. ®

Securing Web Applications Made Simple and Scalable

More from The Register

next story
Child diagnosed as allergic to iPad
Apple's fondleslab is the tablet dermatitis sufferers won't want to take
Microsoft takes on Chromebook with low-cost Windows laptops
Redmond's chief salesman: We're taking 'hard' decisions
For Lenovo US, 8-inch Windows tablets are DEAD – long live 8-inch Windows tablets
Reports it's killing off smaller slabs are greatly exaggerated
Cheer up, Nokia fans. It can start making mobes again in 18 months
The real winner of the Nokia sale is *drumroll* ... Nokia
Seventh-gen SPARC silicon will accelerate Oracle databases
Uncle Larry's mutually-optimised stack to become clearer in August
Report: American tech firms charge Britons a thumping nationality tax
Without representation, too. Time for a Boston (Lincs) Macbook Party?
prev story

Whitepapers

Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.