Feeds

Microsoft backs away from Murdoch love-in

Not ready to go exclusive? Or not rich enough?

Top three mobile application threats

Microsoft does not want to get into bed with Rupert Murdoch after all, with a senior exec telling the FT that Redmond is not interested in securing the Aussie mogul's content for its Bing search engine.

Or at least, Microsoft is not prepared to go exclusive with the hard-nosed Aussie and other media moguls. Not this week, anyway.

Reports last week said that the two firms - who share a common interest in slapping Google - were working on a deal that would lead to News Corp's content only being available through Microsoft's Bing search engine. In exchange for some Microsoft cash, of course.

But Satya Nadella, Microsoft's senior vice-president for online services, told the FT that ringfencing content from Google was "not the thing that would be a benefit to us in the long run."

While she did not comment directly on the putative News Corp deal, she said that getting exclusive-ish access to content was, "not at all a focus for us. We generally are not focused on getting non-Google content."

Which leaves open the question what would be "the thing that would be a benefit to us in the long run."

Nadella's comments came the day after Google tweaked its sort-of pay-per-view system to let publishers limit the amount of their stories users can access through Google news.

It may be that Microsoft balked at the likely cost of securing access to publishers' content.

Google's move may have been looking to cool down Murdoch's anger over the role of search engines in diverting his readers and undermining his ad revenues.

But this small compromise is unlikely to distract Murdoch from his aim of giving Google - and anyone else who looks like them - a sound kicking. ®

The Essential Guide to IT Transformation

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
UK Parliament rubber-stamps EMERGENCY data grab 'n' keep bill
Just 49 MPs oppose Drip's rushed timetable
ITC: Seagate and LSI can infringe Realtek patents because Realtek isn't in the US
Land of the (get off scot) free, when it's a foreign owner
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
prev story

Whitepapers

Seven Steps to Software Security
Seven practical steps you can begin to take today to secure your applications and prevent the damages a successful cyber-attack can cause.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.