Feeds

Chrysler dumps e-car plans

Gone, but not forgotten?

A new approach to endpoint data protection

Leccy Tech Chrysler's e-car strategy has vanished down the plughole, taking with it any chance of us getting intimate with the Lotus Europa-based Dodge Circuit.

Circuit

Chrysler's ENVI arm is to close, ending hope of the Lotus Europa-based Dodge Circuit

Things have been ominously quiet at Chrysler's ENVI e-car division for a while and now the firm has confirmed that the division is no more.

The announcement also means drivers will now never have the opportunity to play with Chrysler’s planned range-extended plug-in hybrid Jeep or MPV models.

At the Detroit Auto Show back in January, Chrysler pledged to have 500,000 battery-powered vehicles on the road by 2013. Those were the days.

Exactly why Chrysler’s suddenly ditched its e-car plans is unclear. But it’s worth remembering that the firm was answerable to the US tax payer, who paid $12.5bn (£7.4bn/€8.3bn) to help keep the car maker in business.

Chrysler's sudden change of heart over electric cars isn’t the end of the world, though, and there may even be a silver lining to this grey cloud.

The ENVI division’s boss - Lou Rhodes, who back in November 2008 said e-cars were a key “long-term viable business for Chrysler” – has been retained as head of electric projects at Chrysler and Fiat - which owns roughly 20 per cent of the Chrysler.

Doblo

Chrysler may still make battery-powered cars like Fiat's Doblo van-cum-mini-MPV

Fiat’s CEO and newly-appointed head of Chrysler, Sergio Marchionne, has also since admitted that Chrysler is still interested in bringing an e-car to market within in the next few years.

However, he is said to be thinking of a battery-powered version of Fiat's Doblo van-cum-mini-MPV designed to compete with Ford's electric Transit Connect.

Ron Bloom, who heads up the US government taskforce that oversaw the restructuring of GM and Chrysler, even told Reuters: “We obviously would be very happy if Chrysler and GM were making lots and lots of high mileage cars. It's not a prerequisite. It's not an obligation.”

How Chrysler’s news will sit with President Obama’s plan to get 1m e-cars onto American highways by 2015 still isn’t clear. ®

The Essential Guide to IT Transformation

More from The Register

next story
Just TWO climate committee MPs contradict IPCC: The two with SCIENCE degrees
'Greenhouse effect is real, but as for the rest of it ...'
Asteroid's DINO KILLING SPREE just bad luck – boffins
Sauricide WASN'T inevitable, reckon scientists
Brit amateur payload set to complete full circle around PLANET EARTH
Ultralight solar radio tracker in glorious 25,000km almost-space odyssey
Boffins spot weirder quantum capers as neutrons take the high road, spin takes the low
Cheshire cat effect see neutrons and their properties walk different paths
NASA Mars rover FINALLY equals 1973 Soviet benchmark
Yet to surpass ancient Greek one, however
Famous 'Dish' radio telescope to be emptied in budget crisis: CSIRO
Radio astronomy suffering to protect Square Kilometre Array
prev story

Whitepapers

7 Elements of Radically Simple OS Migration
Avoid the typical headaches of OS migration during your next project by learning about 7 elements of radically simple OS migration.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Solving today's distributed Big Data backup challenges
Enable IT efficiency and allow a firm to access and reuse corporate information for competitive advantage, ultimately changing business outcomes.
A new approach to endpoint data protection
What is the best way to ensure comprehensive visibility, management, and control of information on both company-owned and employee-owned devices?