Feeds

Netbooks 'not just a consumer fad'

Business keen on 'em too

Internet Security Threat Report 2014

Canalys Mobility Forum Netbooks are just a fad. Punters are only buying them because they're cheap. According to market watcher Canalys, neither of these statements are true.

The company basis its claim - made in London this week at its Mobility Forum by VP Mike Welch - on around 20,000 interviews with buyers located across Europe.

Out of all those responses, Canalys found that 59 per cent of netbook buyers purchased one primarily because of its small size: 42 per cent said they bought a compact, portable machine to use outside the home; 17 per cent said the purchase was for use inside the home.

Only 15 per cent they bought a netbook becuase of its low price. Of all netbook buyers, two out of three use it in addition to another PC, Welch said.

Netbooks are three times more likely than a notebook to be used outside the home, said Welch. It's a sure sign that consumers want greater mobility, he added, and the netbook form-factor gives them that.

And it's not just consumers expressing an interest in netbook mobility. According to Canalys' end-user interviews, 52 per cent of technology specifiers in business are "interested" in deploying netbooks, or have done so already.

Like consumers, Welch said, businesspeople see the benefits of a compact computer that can be easily carried around and connected to the internet with mobile broadband, be it built in or added with a USB modem.

During October, 37 per cent of netbooks sold by carriers came with 3G embedded 3G - the remaining 63 per cent shipped with a dongle.

And business usage mandates a Microsoft operating system, yes? No, said Welch - half of those business folk who have or are keen to implement netbooks said they will use them with a browser-based UI to access online applications, or with a non-Microsoft OS.

Ironically, almost all netbooks now ship with Windows - 92 per cent of them with XP, during October 2009 - separate Canalys research found. Only two per cent of netbooks shipped through carriers mobile network operators came with Linux - and these were described by Canalys analyst Alistair Edwards as older models being sold off cheap to clear the decks.

Still, it's clear some business have understood that if they're not running specific Windows-based apps, then they can save money by avoiding the so-called Microsoft tax. The rollout of cloud-based apps can only encourage this trend. ®

Providing a secure and efficient Helpdesk

More from The Register

next story
Don't wait for that big iPad, order a NEXUS 9 instead, industry little bird says
Google said to debut next big slab, Android L ahead of Apple event
Netscape Navigator - the browser that started it all - turns 20
It was 20 years ago today, Marc Andreeesen taught the band to play
A drone of one's own: Reg buyers' guide for UAV fanciers
Hardware: Check. Software: Huh? Licence: Licence...?
Jaguar Sportbrake: The chicken tikka masala of van-sized posh cars
Indian-owned Jag's latest offering curries favour with us
The Apple launch AS IT HAPPENED: Totally SERIOUS coverage, not for haters
Fandroids, Windows Phone fringe-oids – you wouldn't understand
Apple SILENCES Bose, YANKS headphones from stores
The, er, Beats go on after noise-cancelling spat
Here's your chance to buy an ancient, working APPLE ONE
Warning: Likely to cost a lot even for a Mac
Xiaomi boss snaps back at Jony Ive's iPhone rival 'theft' swipe
I'll have a handset delivered. Judge us after you try us...
prev story

Whitepapers

Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Win a year’s supply of chocolate
There is no techie angle to this competition so we're not going to pretend there is, but everyone loves chocolate so who cares.
Why cloud backup?
Combining the latest advancements in disk-based backup with secure, integrated, cloud technologies offer organizations fast and assured recovery of their critical enterprise data.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.