Feeds

MS store staff in spontaneous electric boogie

Gobsmacked witness 'absolutely floored' by life-changing dance experience

Choosing a cloud hosting partner with confidence

Video Those of you who object to a) Microsoft, b) California and c) effusive Yanks gushing complete and utter cobblers are advised to look away now, because what follows is really going to put a downer on your day.

Introducing Brad Slavin, who just happened to be in a shopping mall in Mission Viejo, unaware he was about to experience an epiphany. His blog explains:

Walking down the main corridor of the mall I saw a huge white banner that read “Microsoft Store – Now Open”. I guess I have been disconnected from the platform for quite a while because I did not even realize that Microsoft had store but I have heard so many great things about Windows 7 I just had to check it out. I half expected the store to be a bland uninspiring cheap knockoff of an Apple Store, but WOW was I in for a surprise.

Yes indeed. Slavin continues:

From the moment you first step through the door you can feel it, something is special, something is electric in the air. So many smiling faces, so many people engaged and fully committed to the experience and NO I am not just taking about the employees the nearly sixty shoppers in the store were having a riveting experience interacting with what is clearly the future.

Apparently, words really can't do justice to the mind-blowing amazingness of MS's Mission Viejo store, so Slavin whipped out his video camera to capture the action. Then, without warning, something quite magical happened:

Slavin reckons this display "did not seem forced nor contrived" and he would "honestly say that this was the staff letting go, having some fun and not taking the brand all to seriously".

He concludes by explaining his instant conversion to the Church of Redmond:

I was absolutely floored by this experience, Microsoft has made a bold move to capture new market share. I ordered a copy of Windows 7 Ultimate edition – I have been a hard core Mac person for the past five years, I completely bypassed the Windows Vista experience but something is telling me that I am at a precipice looking directly into the future. Oh, and I just canceled my order for the 27inch iMac quad, I need a little time to think it over.

To be honest, words fail us, so we'll throw Mr Slavin over the precipice to the howling commentard dog pack... ®

Security for virtualized datacentres

More from The Register

next story
Every billionaire needs a PANZER TANK, right? STOP THERE, Paul Allen
Angry Microsoftie hauls auctioneers to court over stalled Pzkw. IV 'deal'
WRISTJOB LOVE BONANZA: justWatch sex app promises blind date hookups
Mankind shuffles into the future, five fingers at a time
Apple's Mr Havisham: Tim Cook says dead Steve Jobs' office has remained untouched
'I literally think about him every day' says biz baron's old friend
Cops apologise for leaving EXPLOSIVES in suitcase at airport
'Canine training exercise' SNAFU sees woman take home booming baggage
Flaming drone batteries ground commercial flight before takeoff
Passenger had Something To Declare, instead fiddled while plane burned
prev story

Whitepapers

Providing a secure and efficient Helpdesk
A single remote control platform for user support is be key to providing an efficient helpdesk. Retain full control over the way in which screen and keystroke data is transmitted.
Saudi Petroleum chooses Tegile storage solution
A storage solution that addresses company growth and performance for business-critical applications of caseware archive and search along with other key operational systems.
Security and trust: The backbone of doing business over the internet
Explores the current state of website security and the contributions Symantec is making to help organizations protect critical data and build trust with customers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
Security for virtualized datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.