Feeds

Orange touts free tweets

Well, kinda

Remote control for virtualized desktops

UK operator Orange has signed a deal to push out tweets for free, though sending them will cost as usual.

The deal means that Twitter users can receive alerts from their followed-themes by SMS message, and even upload pictures to their own feed via MMS (at 30p a pop) which Orange will host, automatically sending out a link to followers.

The arrangement harks back to Twitter's original architecture, with tweets being bounced out to followers as text messages, but in Europe Twitter had to foot the bill for sending out the alerts and thus had to pull the service. Even the money-pit that is Twitter couldn't shoulder that cost for long.

Now Orange customers can get back to Twitter's roots and interact via SMS, though submitting updates will be charged for at the normal SMS rate (or, more likely, deducted from the bundle), that update can be bounced out to millions at no additional cost.

Many Twitter fans will already have moved onto on-device clients, but for those who use a basic handset and can't live without the latest updates on what Stephen Fry is having for lunch then the service is ideal.

For Orange this is all about identity aggregation. Orange wants its customers to aggregate their online identities through the Social Life section of Orange World, making it much harder for them to switch networks: an ambition well worth taking a hit on a few text messages to achieve. ®

Intelligent flash storage arrays

More from The Register

next story
YOU are the threat: True confessions of real-life sysadmins
Who will save the systems from the men and women who save the systems from you?
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Broadband sellers in the UK are UP TO no good, says Which?
Speedy network claims only apply to 10% of customers
Virgin Media struck dumb by NATIONWIDE packet loss balls-up
Turning it off and on again fixes glitch 12 HOURS LATER
Ofcom snatches 700MHz off digital telly, hands it to mobile data providers
Hungry mobe'n'slab-waving Blighty swallows spectrum
Fujitsu CTO: We'll be 3D-printing tech execs in 15 years
Fleshy techie disses network neutrality, helmet-less motorcyclists
Facebook, working on Facebook at Work, works on Facebook. At Work
You don't want your cat or drunk pics at the office
prev story

Whitepapers

Choosing cloud Backup services
Demystify how you can address your data protection needs in your small- to medium-sized business and select the best online backup service to meet your needs.
Forging a new future with identity relationship management
Learn about ForgeRock's next generation IRM platform and how it is designed to empower CEOS's and enterprises to engage with consumers.
Reg Reader Research: SaaS based Email and Office Productivity Tools
Read this Reg reader report which provides advice and guidance for SMBs towards the use of SaaS based email and Office productivity tools.
The hidden costs of self-signed SSL certificates
Exploring the true TCO for self-signed SSL certificates, including a side-by-side comparison of a self-signed architecture versus working with a third-party SSL vendor.
Top 5 reasons to deploy VMware with Tegile
Data demand and the rise of virtualization is challenging IT teams to deliver storage performance, scalability and capacity that can keep up, while maximizing efficiency.