Feeds

Kiwis slap 'vacant' sign on Paris Hilton

Celebutard's lawyers unimpressed by billboard campaign

The Power of One eBook: Top reasons to choose HP BladeSystem

Paris Hilton's lawyers are preparing to move against the New Zealand firm who thought it would be a bit of wheeze to advertise empty billboard space in Auckland by sticking up a fetching snap of El Reg's fave celebutard with the slogan "Vacant".

According to the Sunday Star Times, the outrage (pic here) is the work of Media5, which has around 70 billboard sites in Wellington and Auckland. The company's Adam McGregor insisted it was merely "a bit of fun", and explained: "We wanted to draw some attention to some of our unsold display as we expanded, so we briefed a friend who runs his own boutique agency to work up a range of creative concepts.

"We liked the ones he came up with using high-profile public figures the best because they were fun."

He continued: "We were thinking about using Winston Peters, but Paris is much prettier and she has a proven ability to laugh at herself. We assume that the agency has taken care of the rights to the image of Paris, but we will ask the question."

To answer McGregor's question, Hilton's manager Jamie Freed said Media5 "had no permission to use Hilton's image, and they could expect to hear from Hilton's lawyers".

If that does happen, then McGregor said he'd "probably" pull the campaign. He concluded: "We're not trying to offend anyone." ®

Reducing security risks from open source software

More from The Register

next story
Motorist 'thought car had caught fire' as Adele track came on stereo
'FIRE' caption on dashboard prompts dunderheaded hard shoulder halt
Delaware pair nabbed for getting saucy atop Mexican eatery
Burrito meets soft taco in alleged rooftop romp outrage
Japanese artist cuffed for disseminating 3D ladyparts files
Printable genitalia fall foul of 'obscene material' laws
Carlos: Slim your working week to just three days of toil
'Midas World' vision suggests you retire later, watch more tellie and buy more stuff
Brit Rockall adventurer poised to quit islet
Occupation records broken, champagne corks popped
Accused! Yahoo! exec! SUES! her! accuser!, says! sex! harassment! never! happened!
Allegations were for 'financial gain', countersuit claims
Yahoo! Japan! launches! service! for! the! dead!
If you're reading this email, I am no longer alive
Plucky Rockall podule man back on (proper) dry land
Bold, barmy Brit adventurer Nick Hancock escapes North Atlantic islet
prev story

Whitepapers

Designing a Defense for Mobile Applications
Learn about the various considerations for defending mobile applications - from the application architecture itself to the myriad testing technologies.
How modern custom applications can spur business growth
Learn how to create, deploy and manage custom applications without consuming or expanding the need for scarce, expensive IT resources.
Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.