Feeds

Spotify loses its brain

And cuts prices

Gartner critical capabilities for enterprise endpoint backup

The former is a bit of a shocker. You'd expect a CTO for one of the most-talked-about startups to want to stick around, but Spotify has lost its tech supremo. But Anderas Ehn, described as the "brains" of Spotify, doesn't seem to think so. He's got a better offer, he wrote yesterday on his Twitter feed.

Spotify's valuation of over €200m (still climbing) and the prospect of some interesting interesting technical challenges, such as video on demand, wasn't enough to keep him on board.

Ehn is one of the original team of six that set up Spotify, and he designed the system and recruited the developers. He had previously worked with co-founder Daniel Ek at startup Stardoll. Despite professing an admiration for Californian New Age flake Tim 2.0'Reilly, there's no doubt that Ehn's technical team has done a fine job: performance is outstanding, while the system has had to scale rapidly to cope with 2 million users.

Meanwhile new UK subscribers can take advantage of a £6.99 subscription for six months, reports Billboard. The offer expires on November 2, and is effectively an £18 rebate. Tough luck if you signed up to Spotify's tenner-a-month subscription, and if you did the decent thing, and signed up to the annual £120 subscription... then you're a wally.*

In public, Spotify claims a 10 per cent conversion. However, information we've seen suggests this is may not actually be the case - and we'll have much more on this very soon. So you may want to subscribe to our Music & Media Blogorrhea RSS feed to get this news before somebody else. ®

*Oops Billboard goofed, and there is no way to get the offer. Spotify apparently sent out emails experimenting with various offers to a limited number of existing users, it seems. Sorry for the confusion.

Boost IT visibility and business value

More from The Register

next story
6 Obvious Reasons Why Facebook Will Ban This Article (Thank God)
Clampdown on clickbait ... and El Reg is OK with this
No, thank you. I will not code for the Caliphate
Some assignments, even the Bongster decline must
Fast And Furious 6 cammer thrown in slammer for nearly three years
Man jailed for dodgy cinema recording of Hollywood movie
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Barnes & Noble: Swallow a Samsung Nook tablet, please ... pretty please
Novelslab finally on sale with ($199 - $20) price tag
Ballmer leaves Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Video of US journalist 'beheading' pulled from social media
Yanked footage featured British-accented attacker and US journo James Foley
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
prev story

Whitepapers

Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Endpoint data privacy in the cloud is easier than you think
Innovations in encryption and storage resolve issues of data privacy and key requirements for companies to look for in a solution.
Scale data protection with your virtual environment
To scale at the rate of virtualization growth, data protection solutions need to adopt new capabilities and simplify current features.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?