Feeds

Apple's Q4 'most profitable quarter ever'

Rides iPhone, MacBook sales surge

Build a business case: developing custom apps

Apple has once again run the recession's undershorts up the flagpole during its fiscal fourth quarter 2009.

Record sales of iPhones and Macs helped Cupertino's profits soar 46 per cent in the quarter compared to the same period a year ago. Revenue also increased 25 per cent in the quarter over last year. Apple describes the results as its "most profitable quarter ever".

During fiscal Q4, which ended September 26, Apple recorded net income of $1.67bn on sales of $9.87bn. For the same quarter a year earlier, the company had earned $1.14bn on $7.9bn in sales.

"We are thrilled to have sold more Macs and iPhones than in any previous quarter," said Apple boss Steve Jobs in a statement. "We've got a very strong lineup for the holiday season and some really great new products in the pipeline for 2010."

Apple said it sold 3.5 million Macs during the quarter, a 17 per cent unit increase year-over-year and beating the previous record of 2.61 million sold during Q4 '08. About 2.3 million of the sales were laptops, which accounted for 75 per cent of Macs sold during the three months.

The company cited a particularly strong back-to-school purchasing cycle for the PC market growth (as also observed by other tech vendors like Intel and AMD). It also noted Mac sales increased 42 per cent year-over-year in its Asia Pacific market.

Sales of the iPhone rose seven per cent year-over-year to about 7.4 million units. That compares to the 6.9 million iPhones sold in the same quarter last year - when Apple first began selling the iPhone 3G.

Apple chief operating officer Tim Cook said during the company's Monday earnings conference call that he expects iPhone momentum to continue with plans to begin selling the iPhone in China later this month.

The iPod, however, didn't fare so well in sales, with an eight per cent slide in units year-over-year down to 10.2 million. This marks the second consecutive quarter sales the music player has dropped from the year-ago quarter.

Meanwhile, Apple retail stores continue to pop up everywhere. The company added 15 brick-and-mortar joints during the fourth quarter, totaling 273 outlets at the quarter's end, the company said.

Although Apple said it received 45.9 million visitors to its stores compared to 42.7 million during the same period a year ago, average store revenue dropped to $7.1 million from $7.6 million.

Chief financial officer Peter Oppenheimer said Apple will open two retail outlets in France in November (including one in the Louvre) and two more in New York.

As for the "very strong lineup" for the holiday season that Jobs alludes to: Cook hinted during a question and answer session that he expect Apple's air freight expenses to be higher than usual for the holidays - which is not related to the iPhone. That's a pretty good indication a MacBook and iMac refresh is due out very soon. ®

5 things you didn’t know about cloud backup

More from The Register

next story
Assange™: Hey world, I'M STILL HERE, ignore that Snowden guy
Press conference: ME ME ME ME ME ME ME (cont'd pg 94)
Premier League wants to PURGE ALL FOOTIE GIFs from social media
Not paying Murdoch? You're gonna get a right LEGALLING - thanks to automated software
Caught red-handed: UK cops, PCSOs, specials behaving badly… on social media
No Mr Fuzz, don't ask a crime victim to be your pal on Facebook
Ballmer quits Microsoft board to spend more time with his b-balls
From Clippy to Clippers: Hi, I see you're running an NBA team now ...
Online tat bazaar eBay coughs to YET ANOTHER outage
Web-based flea market struck dumb by size and scale of fail
Amazon takes swipe at PayPal, Square with card reader for mobes
Etailer plans to undercut rivals with low transaction fee offer
Call of Duty daddy considers launching own movie studio
Activision Blizzard might like quality control of a CoD film
US regulators OK sale of IBM's x86 server biz to Lenovo
Now all that remains is for gov't offices to ban the boxes
prev story

Whitepapers

5 things you didn’t know about cloud backup
IT departments are embracing cloud backup, but there’s a lot you need to know before choosing a service provider. Learn all the critical things you need to know.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Build a business case: developing custom apps
Learn how to maximize the value of custom applications by accelerating and simplifying their development.
Rethinking backup and recovery in the modern data center
Combining intelligence, operational analytics, and automation to enable efficient, data-driven IT organizations using the HP ABR approach.
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.