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TomTom simplifies the satnav

Time to ditch that A-to-Z?

Internet Security Threat Report 2014

In an effort to move map-based drivers away from paper A-to-Zs, TomTom has created an entry-level satnav that it claimed mixes ease of use with “smart route planning”.

TomTom_Start_01

TomTom's Start: the satnav made simpler?

Called Start, the satnav has a two-icon UI giving users just a pair of options to choose between: Plan Route or Browse Map. Who could get confused there?

The 128g satnav has a 3.5in display and includes what TomTom described as a “semi-fixed EasyPort mount” – essentially a windscreen mount that folds into the back of the satnav, making the gadget slightly more pocket- and glove box-friendly.

Start is compatible with both TomTom’s IQ routes technology, which aims to find you the fastest driving route, and Map Share, a system that allows users to make corrections to their own maps and then to share those changes with other drivers.

Access to a safety camera database and to thousands of pre-installed points of interest is also included on the satnav, TomTom said.

TomTom_Start_02

An integrated mount for easier portability

The TomTom Start is available now in black and white body colours, priced at £119 when shipped with regional maps only or £139 ($222/€151) when sold with a European map. ®

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