Spotify adds PayPal in bid for profitability
Spotify today encouraged more of its users to pay for premium services by integrating PayPal.
Previously Spotify only accepted Visa and Mastercard.
Adding PayPal will open subscription to many more users, particularly under-18s who aren't eligible for a credit card. PayPal payments can be directly linked to bank accounts.
The venture-funded jukebox service faces a battle to convert tens of thousands of non-paying users into £9.99 per month subscribers. Revenues from the advertising Spotify inserts into free streams are understood to be very low.
Earlier this month Spotify closed its doors to new non-payers, citing "huge demand", but would-be users can skip the queue by agreeing to subscribe from the off.
Spotify's biggest hopes of profitability are pinned on its iPhone and Android mobile apps, which allow on demand streaming and caching on the move. They're only available to paying subscribers. ®
Barrier to entry, broken
Congrats to Spotify for continually listening to people. This was a massive obstacle for most people, and IMHO they're creating a service it's hard to disagree with.
Just let me know when the story is "Spotify adds Windows Mobile in bid for profitability".
Until then, I shall remain a freetard.
I like, but its too expensive.
I have subscribed, and will probalby try it for another month. But I think the money would be better spent on CDs.
I listen to quite alot of music. Alot of the SAME music. I find stuff I like, buy it and listen to it alot.
Now, with Spotify free, I can listen to alot of music. Thats good. I can listen to it on the iphone too. Thats OK. (Though the 3G slowness and the fact I can't also browse the web is bad) I love having most of the music I'll ever want avalible, well indexed and well presented via Spotify. Thats worth paying something for.
£10 is too much for me to consider always having this subsciption. If it was cheaper it would be much better.