Feeds

YouTube UK welcomes back the music

While Google says I love you, if you pay my rent

Top three mobile application threats

YouTube has signed an agreement with the PRS to bring back music videos to UK users, while the US arm is busy talking to movie companies about setting up a movie rental business.

UK users of YouTube will get the music back in their lives over the next month or two as tens of thousands of videos are brought back onto the site. These will possibly be joined by the latest movies, if reports from the Wall Street Journal are to be believed.

YouTube UK has been, officially, bereft of copyrighted music since March, when the Google-owned service pulled the videos after failing to reach agreement with PRS For Music. YouTube is now stumping up a lump-sum payment for a licence running from January this year (when the last agreement expired) until 2012.

How much that lump sum is we don't know, but we do know that YouTube royalties aren't exactly generous. The NUJ's Freelance magazine reports that one of the (three) writers of Rick Astley's "Never Going To Give You Up" received $12 for his share of the 39 million views generated when that song became suddenly popular: not exactly a retirement fund.

But it's not as though YouTube is bringing in much in the way of revenue, which explains the Wall Street Journal's report that Google has been talking to movie studios about charging users for access to their latest titles on a rental basis.

Google's last attempt to charge users for video didn't go entirely well, but since then Apple, Hulu and the games-console crowd have proved that users will pay for premium video content, and Google's recent acquisition of video-compression specialists On2 could provide a market differentiator if the YouTube brand wasn't a sufficient draw.

It's hard to imagine Mountain View actually billing anyone for anything: it's not the Google way, but if the payments to the PRS and its ilk are going to continue then revenue has to be generated from somewhere. ®

SANS - Survey on application security programs

Whitepapers

Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.