Feeds

Microsoft's Windows 7 pretzel takes fresh twist

Europe liberated with upgrade prices

Boost IT visibility and business value

Microsoft's tortured stance on Windows 7 in Europe continues, with the company circling back on packaging and pricing.

Having killed the planned Windows 7 E spoiler edition it unveiled for Europe, Microsoft's announced packaging and pricing in line with other worldwide markets.

Windows 7 E was the version of Microsoft's planned operating system it devised, and then strangled ahead of birth, that would have shipped without Internet Explorer 8.

The idea was, according to Microsoft, that doing so would let it stay within European Union anti-trust law.

However, PC-buying customers in EU countries would only have been eligible for new copies of Windows 7 E and would not have been able to buy upgrade versions from Windows Vista.

On Monday, though, Microsoft said pricing, upgrades, and the planned Family Pack would all be made available in EU countries as per other markets.

That means that customers in the UK and other EU states can place pre-orders for the upgrade edition of Windows 7 from September 1 on, at the price announced in June of £79.99. That price was announced after Microsoft said it would ship Windows 7 E.

Also, Microsoft said customers could get full copies of Windows 7 - not upgrade editions that rely on the fact that you have Windows Vista or XP on your machine - at that upgrade price. The price of Windows 7 Home Premium, for example, is £149.99 new.

It's not entirely clear why Microsoft couldn't have made the offer of full copies of Windows 7 at upgrade prices before Monday's announcement.

This offer runs from today until next Monday, August 31.

If you want to upgrade from Windows Vista Home Premium to Windows 7 Home Premium between September 1 and December 31 you can get the upgrade at £79.99.

If you already pre-ordered the full version of Windows 7 E in the EU as part of special pre-order offers or some other offer - you will get a full version of Windows 7. ®

Build a business case: developing custom apps

More from The Register

next story
Why has the web gone to hell? Market chaos and HUMAN NATURE
Tim Berners-Lee isn't happy, but we should be
Microsoft boots 1,500 dodgy apps from the Windows Store
DEVELOPERS! DEVELOPERS! DEVELOPERS! Naughty, misleading developers!
'Stop dissing Google or quit': OK, I quit, says Code Club co-founder
And now a message from our sponsors: 'STFU or else'
Apple promises to lift Curse of the Drained iPhone 5 Battery
Have you tried turning it off and...? Never mind, here's a replacement
Linux turns 23 and Linus Torvalds celebrates as only he can
No, not with swearing, but by controlling the release cycle
Scratched PC-dispatch patch patched, hatched in batch rematch
Windows security update fixed after triggering blue screens (and screams) of death
This is how I set about making a fortune with my own startup
Would you leave your well-paid job to chase your dream?
prev story

Whitepapers

Top 10 endpoint backup mistakes
Avoid the ten endpoint backup mistakes to ensure that your critical corporate data is protected and end user productivity is improved.
Implementing global e-invoicing with guaranteed legal certainty
Explaining the role local tax compliance plays in successful supply chain management and e-business and how leading global brands are addressing this.
Backing up distributed data
Eliminating the redundant use of bandwidth and storage capacity and application consolidation in the modern data center.
The essential guide to IT transformation
ServiceNow discusses three IT transformations that can help CIOs automate IT services to transform IT and the enterprise
Next gen security for virtualised datacentres
Legacy security solutions are inefficient due to the architectural differences between physical and virtual environments.