Scotch lovers asked to cough up £10,000 per bottle
Now, where'd I leave my £5k bottle of coke
A Scottish distillery has launched a 50-year-old single malt at an eye-watering, throat-burning £10,000 a bottle, or £357 a tot.
Glenfiddich laid down a couple of casks of its single malt 50 years ago, and now plans to bottle the stuff and flog it at the rate of 50 bottles a year over the next decade.
The first bottles were cracked open at a special event at its Dufftown distillery on Monday. Funnily enough, news of the uncorking only made it into the press this morning, suggesting it really hit the mark with the hacks at the event.
Company chairman Peter Gordon described the liquid as "flawless", while a spokesman described the taste as "initially sweet with a zesty orange marmalade and vanilla toffee".
According to The Scotsman, "each bottle will be hand-blown and presented in hand-stitched, leather-bound cases. Alongside the bottle, a leather-bound book will detail the whisky's history and enable owners to record personal tasting notes for each occasion they enjoy a dram."
Alternatively, they can keep tabs of exactly how much they've spent per session. Or, presumably, get their butler to.
Don't rush down to Bargain Booze just yet though. The tipple will only be available at select airports for the time being, before being rolled out to a few select retailers.
The Scotsman adds that the most expensive bottle of whisky to date was a 1943 vintage Dalmore single malt, for which a businessman paid £32,000 a couple of years back.
Reports that Coca-Cola are developing a £5000 premium can to provide a suitable mixer for the American market are unconfirmed. ®