Feeds

Microsoft distances self from IE 8 puke ads

Windows 7 family pack grounded?

Combat fraud and increase customer satisfaction

Apparently, puking about porn was too much for Microsoft's delicate sensibilities on Internet Explorer 8.

Microsoft has distanced itself from an ad fronted by TV's ex-Superman Dean Cain that featured a woman vomiting over her partner after she discovered the porn stash hidden in his browser history.

The ad has been pulled from Microsoft's official Better Browser web site and its IE 8 channel on YouTube. You can still catch the ad on the rest of YouTube here or below.

Microsoft told CNET's Chris Matyszczyk: "While much of the feedback to this particular piece of creative was positive, some of our customers found it offensive, so we have removed it."

The ad was one of four in Microsoft's Better Browser campaign of spoof 1950s informercials, and the point was to promote IE 8's private browsing feature.

While the ad featured a questionable quantity of hurl - even for one of the characters involved - it grabbed the attention. The ads as a whole, meanwhile, have played well online. They are a departure from Microsoft's usual dancing-like-your-dad attempts to be cool or beating you around the head until you get the message that we've seen in its efforts on sell Bing, Windows Vista, Vista-cum-Mojave, and lap-top-hunters.

Bootnote

Meanwhile, Microsoft refused to comment on reports it's planning an Apple-style family pack for home users installing the forthcoming Windows 7 on their domestic PCs.

The subject surfaced after it was found the software license terms of a leaked copy of Windows 7 Home Premium said 'qualified' family pack users could install one copy of the software marked as "Family Pack" on three computers in a house for people that live there.

Windows 7 Home Premium will be priced at $199.99 for a new copy and $119.99 for an upgrade, under Microsoft's pricing announced last week. Apple offers a family pack for OS X Leopard priced at $199 that can be installed on five machines, but that - in reality - is not limited, so it can be installed on more than five devices.

A Microsoft spokeswoman told The Reg: "We will continue to work with our partners and expect to have other great offers in the future as we lead up to and beyond general availability. We have nothing to announce at this time." ®

3 Big data security analytics techniques

More from The Register

next story
Ubuntu 14.04 LTS: Great changes, but sssh don't mention the...
Why HELLO Amazon! You weren't here last time
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Next Windows obsolescence panic is 450 days from … NOW!
The clock is ticking louder for Windows Server 2003 R2 users
Half of Twitter's 'active users' are SILENT STALKERS
Nearly 50% have NEVER tweeted a word
OpenBSD founder wants to bin buggy OpenSSL library, launches fork
One Heartbleed vuln was too many for Theo de Raadt
Got Windows 8.1 Update yet? Get ready for YET ANOTHER ONE – rumor
Leaker claims big release due this fall as Microsoft herds us into the CLOUD
Batten down the hatches, Ubuntu 14.04 LTS due in TWO DAYS
Admins dab straining server brows in advance of Trusty Tahr's long-term support landing
Red Hat to ship RHEL 7 release candidate with a taste of container tech
Grab 'near-final' version of next Enterprise Linux next week
Apple inaugurates free OS X beta program for world+dog
Prerelease software now open to anyone, not just developers – as long as you keep quiet
prev story

Whitepapers

Mobile application security study
Download this report to see the alarming realities regarding the sheer number of applications vulnerable to attack, as well as the most common and easily addressable vulnerability errors.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Securing web applications made simple and scalable
In this whitepaper learn how automated security testing can provide a simple and scalable way to protect your web applications.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.