Feeds

Hulu headed for subscription service scheme?

News Corp says ad model 'doesn't work'

Application security programs and practises

Hulu's days as a completely free internet TV outfit may be numbered if News Corp.'s new digital chief gets his way.

The service is currently only available in America, although a UK version may arrive as early as September. But will it remain an entirely ad-sponsored font of television and movies when it crosses the Atlantic?

News Corp.'s Jonathan Miller was venturing to a variety of venues this week, expressing his general distaste for gratis internet content. Speaking Tuesday at an Internet Week event sponsored by the Hollywood Reporter, Miller said he'd like to see at least some Hulu content restricted to subscribers.

When asked about future business models for the service, Miller called the website an "environment for premium content."

"I don't see why over time that shouldn't happen," Daily Finance quoted him saying. "I don't think it's on the agenda for Monday [but] it seems to me that over time that could be a logical thing."

Later, over at the seventh All Things Digital conference in Carlsbad, California, Miller was lecturing on how ad-supported content "doesn't work," suggesting web companies start weening users off the free content they've grown accustom to with micropayments.

Miller the web service biller is probably better known as AOL's former chief executive officer. Perhaps you'll recall he's the man who in 2006, made the decision to toss away AOL's failing ISP subscription service and make it a free, ad-supported content provider? OK, so the change didn't exactly save the biz, but it kept the corpse from decaying completely.

In March 2009, the Miller joined News Corp to "oversee the broad strategic digital initiatives," of the American media conglomerate – when he was suddenly stricken by a case of convenient amnesia. ®

The Power of One eBook: Top reasons to choose HP BladeSystem

More from The Register

next story
BBC goes offline in MASSIVE COCKUP: Stephen Fry partly muzzled
Auntie tight-lipped as major outage rolls on
There's NOTHING on TV in Europe – American video DOMINATES
Even France's mega subsidies don't stop US content onslaught
You! Pirate! Stop pirating, or we shall admonish you politely. Repeatedly, if necessary
And we shall go about telling people you smell. No, not really
Airbus promises Wi-Fi – yay – and 3D movies (meh) in new A330
If the person in front reclines their seat, this could get interesting
UK Parliament rubber-stamps EMERGENCY data grab 'n' keep bill
Just 49 MPs oppose Drip's rushed timetable
Samsung threatens to cut ties with supplier over child labour allegations
Vows to uphold 'zero tolerance' policy on underage workers
Dude, you're getting a Dell – with BITCOIN: IT giant slurps cryptocash
1. Buy PC with Bitcoin. 2. Mine more coins. 3. Goto step 1
US freemium mobile network eyes up Europe
FreedomPop touts 'free' calls, texts and data
prev story

Whitepapers

Reducing security risks from open source software
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Consolidation: The Foundation for IT Business Transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.
Application security programs and practises
Follow a few strategies and your organization can gain the full benefits of open source and the cloud without compromising the security of your applications.
Boost IT visibility and business value
How building a great service catalog relieves pressure points and demonstrates the value of IT service management.
Consolidation: the foundation for IT and business transformation
In this whitepaper learn how effective consolidation of IT and business resources can enable multiple, meaningful business benefits.