Feeds

Yahoo! puts webpages in their place

Lingua geographica

3 Big data security analytics techniques

Yahoo! is offering developers a free online service that gives webpages a certain sense of place.

Today, the company unveiled a beta service it calls Placemaker. You give it blog posts, news articles, and other collections of web words, and it gives you metadata identifying specific geographical locations mentioned in these documents.

"We look for unstructured references to place, say the string 'New York City' or 'NYC' or 'The Big Apple,'" explains Tyler Bell, head of geo-technologies at Yahoo! "Then we do what we call a geo-disambiguation to resolve those to a specific place."

Yahoo! returns a unique identifier for that place, its longitude and latitude, how many times it was found, and exactly where it was found. But the onus is on you - the developer - to actually tag your pages with this metadata and build applications that take advantage of it. Using Yahoo!'s open API, you might shuttle a New York City story, for instance, straight to New York City residents.

What Placemaker doesn't do is semantic analysis, so its tags can tell you only so much. "We can't tell you that although a story was written in Jakarta, it's actually about Darfur," Bell continues. "We simply identify places and it's up the developer to apply rules on top of that."

Placemaker is underpinned by Yahoo! GeoPlanet, a kind of lingua franca for geographical metadata. Or as Bell calls it, a linga geographica. Today, Yahoo! also released GeoPlanet Data, a complete dictionary for this metalanguage. Released under the Creative Commons Attribution license, GeoPlanet Data includes unique identifiers for millions of place names in multiple languages and tags describing the relationships between places.

Yahoo!'s ongoing geo-technology obsession has also produced Fire Eagle, a GeoPlanet-speaking service that stores your personal location information so that websites and applications can readily make use of it. With your approval. Naturally. "We want to provide open tools and open frameworks to allow developers to create a geo-location-aware web," Bell says.

Beginning Thursday, you can access Placemaker here. Geoplanet Data is available here. ®

SANS - Survey on application security programs

More from The Register

next story
This time it's 'Personal': new Office 365 sub covers just two devices
Redmond also brings Office into Google's back yard
Oh no, Joe: WinPhone users already griping over 8.1 mega-update
Hang on. Which bit of Developer Preview don't you understand?
Microsoft lobs pre-release Windows Phone 8.1 at devs who dare
App makers can load it before anyone else, but if they do they're stuck with it
Half of Twitter's 'active users' are SILENT STALKERS
Nearly 50% have NEVER tweeted a word
Internet-of-stuff startup dumps NoSQL for ... SQL?
NoSQL taste great at first but lacks proper nutrients, says startup cloud whiz
Next Windows obsolescence panic is 450 days from … NOW!
The clock is ticking louder for Windows Server 2003 R2 users
Ditch the sync, paddle in the Streem: Upstart offers syncless sharing
Upload, delete and carry on sharing afterwards?
Microsoft TIER SMEAR changes app prices whether devs ask or not
Some go up, some go down, Redmond goes silent
Batten down the hatches, Ubuntu 14.04 LTS due in TWO DAYS
Admins dab straining server brows in advance of Trusty Tahr's long-term support landing
prev story

Whitepapers

SANS - Survey on application security programs
In this whitepaper learn about the state of application security programs and practices of 488 surveyed respondents, and discover how mature and effective these programs are.
Combat fraud and increase customer satisfaction
Based on their experience using HP ArcSight Enterprise Security Manager for IT security operations, Finansbank moved to HP ArcSight ESM for fraud management.
The benefits of software based PBX
Why you should break free from your proprietary PBX and how to leverage your existing server hardware.
Top three mobile application threats
Learn about three of the top mobile application security threats facing businesses today and recommendations on how to mitigate the risk.
3 Big data security analytics techniques
Applying these Big Data security analytics techniques can help you make your business safer by detecting attacks early, before significant damage is done.