Warner opens 'Blu-ray for HD DVD' swap shop
Failed format replaced
If you were one of the unlucky early adopters who bet your cash on HD DVD, now’s your chance to switch to Blu-ray, because Warner’s launched a disc swap service.
The scheme allows you to post the firm your HD DVD copy of, say, 300, and in return you’ll receive a Blu-ray edition of the same movie.
There are a few catches, though. For example, you’ll have to pay roughly $5 per swap – so the Blu-ray you receive won’t exactly be free, but how many shops do you know selling individual Blu-ray films for $5?
You’ll also have to pay postage costs, and each customer is limited to 25 HD DVD swaps.
Unfortunately, Warner’s Blu-ray swap shop service is currently only available in the US. But, hopefully, it’s inked a secret plan to launch it in the UK launch. ®
now all they need
is to offer the same service for dvd's, after all, we've already bought the licence to watch it, and so should be able to obtain a blu-ray of the same film for media costs only.
Now is a good time to...
... buy up a load of old HDDVDs for cheap and trade them in for blu-ray.
More like James Sherwood is punting his HD-DVD's on ebay :-)
"unlucky early adopters"
more stupid that unlucky. I mean thinking that inferior tech backed by only by Toshiba, and half heartedly by Microsoft could stand any change against better tech and every other hardware manufacturer and the bast majority of the movie industry.
Sometimes it seems people want the underdog to win, and this is what those foolish enough to buy HD DVD were doing.
I doubt many of them will trade in their disks and upgrade to the dreaded Blu, as they still bear a grudge even now..