Feeds

Microsoft cut 'n' shuts search engine with bribery machine

Live Search receives Cashback

Top 5 reasons to deploy VMware with Tegile

Microsoft has stitched together its product search engine with the company’s Live Search Cashback service ahead of the relaunch of its clunky, Google-wannabe brand.

The company confirmed the move in a blog post yesterday. It said bringing the two services under one roof would “make it easier for you to research, compare products, and save money."

Presumably, Redmond will also be saving a few pennies with the cut and shut job too.

Microsoft added that it has migrated from the legacy Jellyfish backend technology it had been using, following the acquisition of that company in October 2007, over to its own Live Search platform.

Desperate internet housewife MS launched its Cashback service last May, when it began bribing people to use its unwieldy search engine, Live Search. It said that anyone who used Live Search ads to find and buy certain products would be paid back a portion of the original purchase price. However, the service has been dogged with problems.

Microsoft is expected to give the Live Search brand a makeover later this year. Several names appear to be in the running for the revamp, including Kumo and, more recently, Bing.

Redmond revealed last week that its search engine re-launch project carried the code name of Kiev. The firm also confirmed it has been testing its new search engine in-house under the Kumo tag. ®

Secure remote control for conventional and virtual desktops

More from The Register

next story
Nexus 7 fandroids tell of salty taste after sucking on Google's Lollipop
Web giant looking into why version 5.0 of Android is crippling older slabs
Be real, Apple: In-app goodie grab games AREN'T FREE – EU
Cupertino stands down after Euro legal threats
Download alert: Nearly ALL top 100 Android, iOS paid apps hacked
Attack of the Clones? Yeah, but much, much scarier – report
Microsoft: Your Linux Docker containers are now OURS to command
New tool lets admins wrangle Linux apps from Windows
Bada-Bing! Mozilla flips Firefox to YAHOO! for search
Microsoft system will be the default for browser in US until 2020
prev story

Whitepapers

Why and how to choose the right cloud vendor
The benefits of cloud-based storage in your processes. Eliminate onsite, disk-based backup and archiving in favor of cloud-based data protection.
Getting started with customer-focused identity management
Learn why identity is a fundamental requirement to digital growth, and how without it there is no way to identify and engage customers in a meaningful way.
High Performance for All
While HPC is not new, it has traditionally been seen as a specialist area – is it now geared up to meet more mainstream requirements?
Getting ahead of the compliance curve
Learn about new services that make it easy to discover and manage certificates across the enterprise and how to get ahead of the compliance curve.
Intelligent flash storage arrays
Tegile Intelligent Storage Arrays with IntelliFlash helps IT boost storage utilization and effciency while delivering unmatched storage savings and performance.